Four Things Candidates Do To Shoot Themselves In The Foot While Conducting A Job Search

As the job market begins to pick up, more opportunities for candidates will arise. For those candidates who have been looking for some time this may be your chance to land the job you really want. Here are the four things that I find that candidates continually do to mess up a good opportunity:

1)    Conducting your search the same way you did it the last time. Candidates  seem to think this is 2006 or 2007 and all they have to do is the same things they did back then to find a job. WRONG. It’s not only 2012, but the market and the tools are completely different than they were back then. Candidates need to come up to speed quickly. It is not unusual for me to meet candidates that wasted the first three months of their search.

To adapt to 2012 you must embrace social media. You must become an expert on LinkedIn and then leverage this tool, with groups, updates, postings and connections. Instead of sitting in your pajamas searching the job boards you now should be leveraging LinkedIn.

2)    Resumes and cover letters are another problem area. A one size fits all resume will not cut it. Companies are seeking very specific skills and experiences that more often than not a generic resume doesn’t address. It is acceptable to use this generic resume to post on the job boards, but if you are targeting a company, responding to an ad or attempting to connect with a recruiter for a search, you must redo the resume so it targets the specific issues they are seeking like a laser beam.

A cover letter is not a resume. You cannot just write a nice cover letter with these updates and attach it to the generic resume. What will happen if your cover letter gets separated from the resume? Then what? Take the time to update your resume.

3)    Interviewing is much more than explaining your background. It is about connecting with the interviewer. For most interviews, you wouldn’t even be there if the interviewer didn’t believe you met the basic skills and experience. So rule number one is listen, hear and answer the question asked. Do it in a way that connects with the company’s culture and the interviewer. For example, if your background is in very large companies and you are interviewing at a small company, constantly emphasizing how you managed a large staff and had a budget that was more than the sales of the company, is probably the best way to communicate that you need a large staff and a lot of resources to be effective. This is something a small company doesn’t have. You made the fatal error of not adapting your experience to the company. Think about your audience and what they want and need.

4)    Networking too often burns people out because they aren’t focused on the purpose of networking. Over the years people, especially candidates, have come to believe that networking is all about meeting a lot of people. Get a lot of first level contacts on LinkedIn. The one with the most contacts wins. Nonsense. Networking is about the right contacts not the number of contacts. The one that has the ability to take a contact and turn it into a connection generally wins. It is far better to have one hundred strong connections, than it is to have 1,000 contacts that don’t know you and forget you within twenty-four hours of meeting them.

Stop going to every networking meeting in Orange County. Instead, target three or four that really make sense for you. I suggest one in your functional area, one in your industry, one at a peer level, and one with the types of advisors that connect with the people who will hire you. Build strong relationships with the members of these four groups and it will do more good than running to all the other networking groups.

To download the free chapter on Conducting an Effective Phone Interview from our book “This Is NOT The Position I Accepted” CLICK HERE and then click on the Free Search Resources link.

How effective is your job search?  If you are not sure, download our free 8 Matrix Job Search Self-Assessment Scorecard. CLICK HERE and then click on the Free Search Resources link.

I welcome your thoughts and comments.

Brad Remillard

Resume Tweaking May Be Better Than An Overhaul

I was meeting with a candidate today, we will call him Andy, who recently landed. He had been on the market for about 5 months. He did all the right things, went to the networking meetings, drank more coffee than he should have, reworked his resume over and over, all for nothing. He would get interviews but never make the cut. He had sent out lots of resumes with moderate success.

About 2 months ago I met with Andy and a group of financial professionals, mainly CFOs,  to do a resume review exercise. You might try this exercise.  Everyone brings their current resume and passes them face down to the person next to them. Then at the same time everyone turns the resume over and for 10 seconds reviews them. After 10 seconds all resumes go  face down again. The next step gets to the real purpose for the exercise. The person that read the resume for 10 seconds gives feedback on exactly what they learned about the person’s background, companies, position, location and any other information they took away in that short period of time. Why you ask? That is about how long most people first look at a resume, so the purpose is to find out if the person reading the resume for 10 seconds captures from the resume what the owner of the resume wanted them to. If not, then they need to change the resume.

After the meeting I started working with Andy as part of our Job Search Coaching program. The first thing I noticed was Andy’s resume had him as a CFO. The reality was that compared to other CFOs in the group Andy could not compete. He was really a controller. Andy was trying to play at a level that he wasn’t competitive.  He lost out every time, either when the resume was submitted, or during the interview.

We made a small tweak to his resume by taking off  all references to CFO and changed them to controller. Everything else remained the same. Within two weeks Andy started getting interviews and within 6 weeks he was working. He credits all of the activity and the job to this one tweak of his resume.

Sometimes one small change can make all the difference. Make sure you are playing in the right league. Andy wasn’t, and his resume clearly communicated that. Like most candidates I coach, candidates think only about themselves and not the competition. Andy had clearly done this. He would have been working months earlier had he thought about this.

To download the free chapter on Conducting an Effective Phone Interview from our book “This Is NOT The Position I Accepted” CLICK HERE and then click on the Free Search Resources link.

If you would like to know if your job search is fully utilized and you are doing the right things, download our free 8 Matrix Job Search Self-Assessment Scorecard. CLICK HERE and then click on the Free Search Resource link.

I welcome your thoughts and comments.

Brad Remillard

Getting Interviews But No Offers? Here’s Why

Q.  I’m getting job interviews but not receiving offers. Is there anything I can do to change that?

A. I assume from your question that the interviews are with companies, as opposed to recruiters, and that they are in-person rather than phone interviews. In addition, the company has seen your résumé prior to interviewing you. This means that your résumé is working. Companies, maybe even recruiters, like your background, experience and skills enough to want to meet you so I wouldn’t change a résumé that is working. The problem then is most likely your interviewing skills.

My guess is that you have not done enough preparation in this area. When I coach executives with this issue, the first place we start is by filming the person while I interview them. I suggest you try this. People are amazed at how different they look on video from how they perceive themselves. For example, some studies indicate as much as 70% of communication is nonverbal, i.e. body language. When you review the video, what is your body language saying? How are you sitting in the chair? I know candidates always think they are looking the interviewer in the eyes when answering, however, often the video reveals something different. You will hear exactly how you communicate in your own words. How often do you use the word “like” or “uh” to connect sentences? Do you actually answer the question asked or the one you want to answer? Seeing yourself in an interview may solve your issues.

Q. Should I use a cover letter with my résumé and is there a preferred format?

A. I recommend having a cover letter. As a recruiter, I’m interested in your résumé way more than a cover letter. I have spoken with many executives and HR professionals that expect a cover letter. The important thing to remember about a cover letter is that it is not an extension of your résumé, an addendum to your résumé or held to the same standards as a résumé. Candidates often think because they included something in the cover letter, they don’t have to include it in the resume. Wrong. A cover letter is just that, a letter. It highlights points of interest relevant to the position you are applying for. If something is mentioned in the cover letter, it is imperative that it is also presented in the résumé.

I prefer a one-page, two-column cover letter. One column is titled, “What you seek” and the second column is, “My experience.” This format makes it easy for the reader to quickly align your experience with their needs so they will want to read your résumé. After all, there is only one purpose for a cover letter, which is getting the reader excited enough to read your résumé.

Join our Linkedin Job Search Networking Group. 6,000 other people are benefiting from the discussions and articles. CLICK HERE to join, it is free.

Turbo-charge your job search in 2011 by evaluating its strengths and weaknesses with our FREE Job Search Plan Self-Assessment Scorecard. This will help you and your accountability partner get your search started out right. CLICK HERE to download your scorecard.

Need a great cover letter? We have a free sample cover letter on our Web site that is proven to get you noticed. CLICK HERE to download yours.

If this was helpful to you, then please help others by forwarding it on to your network, posting it on your Facebook page, Tweeting with the link, posting it to your Linkedin groups or status update.  Let’s all do everything we can to help those looking for employment.

I welcome your comments.

Brad Remillard

Your Skills and Experience Don’t Matter In An Interview

I know most candidates don’t believe this, but there is a lot of truth to this.  There actually is something much more important in an interview than your skills and experience. The sad part is that most candidates rarely focus on this aspect of the interview.

Do you know the three most important words in any job search?

I have asked this question to probably thousands of candidates. Less than 1% can get even one right.

If you thought: qualifications, experience, skills, or industry knowledge, you are completely wrong. Those may be important, but they are not the most important.

The three words that will more often than not get you the job over someone else are, presentation, presentation, presentation. Yes, getting an offer is mostly about making a good, make that a great, presentation. A good presentation was adequate when unemployment was at 4%, but not now with unemployment at almost 10%. Now it needs to be great.

In our book on how to conduct an effective  job search, “This Is NOT The Position I Accepted” we have a whole section dedicated to this topic alone. That is how important a great  presentation is. Many qualified people don’t get the job. Usually the one that does get the offer is the one that made the best presentation.

Since the recruiter or the hiring manager has already reviewed your resume before asking you in for an interview, and in many cases they have also conducted a phone screening interview, they already know you are qualified. Therefore, when a candidate is invited in for an interview, the recruiter or hiring manager has already determined that the candidate has the qualifications for the position or they wouldn’t invite them in for an interview. This means that just about all of the candidates are equal when the face-to-face interview begins. It is the presentation at this point that carries them the rest of the way.

Think about it on a scale of one to ten. Let’s presume that in order to get invited back for the next round, a candidate has to get to a score of at least 8. Since all of the candidates are starting at zero while standing in the lobby waiting for that first face-to-face interview, the candidate that makes the best first impression can jump up 4 points on the scale and the interview hasn’t even started. Now during the interview they only need 4 more points to get asked back. Contrast that with those that don’t make a strong presentation and they have to do double the work of  the first candidate in order to get asked back. If one makes a negative first impression and drops to -2,  then the mountain they have to climb is just too great and they will never be asked back.

There are a lot of moving parts to making a great presentation. Most are obvious, but some will take time to master and others will require getting expert help. The importance can’t be overstated.  Here is a test to determine whether or not you are making a great presentation, if you are getting interviews and not getting the job, my experience of 30 years tells me  that your presentation is lacking. Since you are getting interviews your qualifications and resume are working. That means that something is going wrong in the interviewing process. 90% of the time it is your presentation.

Here are some suggestions to help out:

1. Be open to the fact that this might be your issue. Don’t just assume that it isn’t. If things aren’t working, then change something. If  you are closed minded on this then you will continue to struggle and be frustrated.
2. Get some very candid help. Identify someone that you trust to be open and honest with you, maybe a recruiter, and ask them about  your presentation. I met a great candidate lately with outstanding experience. He has been getting numerous interviews, but kept coming in second. I can assure you it is his presentation. In our interview he never asked for any feedback. He never asked how the interview went or  if there was anything he can improve.  If asked I’m glad to assist.
3. Invest in an image coach. This is a small investment compared to not getting a job. Take the candidate I referred to above, an investment of probably less than $500 would have meant tens of thousands of dollars to this person by landing a job. An image coach will really polish your presentation. They work on just about every aspect of a great presentation. This sounds so silly, but it even includes how you walk, sit in a chair, shake hands, make eye contact, how to use body language, facial expressions, hand movements, and so much more. All of this sounds so trivial, but collectively it plays a major role.
4. Script out your answers. Script is just a fancy word for write out your answers to the basic questions you know you are going to be asked. This is one of the most important things that I require when I’m doing job search coaching with an executive. Writing these out helps you to prepare so you aren’t winging it in the interview. It also allows you to practice, so now you demonstrate confidence. Finally, it prepares you so that you are succinct and focused when answering questions.
5. Practice in front of a mirror or video yourself. If you have never done this, it is an eye opener. You will see how you sit in the chair, hand motions, how your voice projects, mannerisms you don’t even know you are making, many of which may be down right annoying. This is a powerful exercise that very few candidates ever do.

Presentation, presentation, presentation are the most important words in any job search.

Take full advantage of the many free resources we offer on our website. For example, we have an extensive audio library for you to download free files, our chapter on winning the phone interview has been downloaded by over 3,000 people, and our sample cover letter that makes you stand out has been downloaded by over 2,500 people. These are just a few of the numerous free resources we offer to help you reduce your time in search.

Also don’t forget to join our Job Search Networking group on LinkedIn. This is a very active group with lots of excellent discussions and resources. CLICK HERE to join.

Please take full advantage of all the free resources we have to offer. It is our hope to help you reduce your time searching for a new job.

I welcome your thoughts and comments.

Brad Remillard

Avoid the Trash Can with Compelling Cover Letters

Cover Letters make a big difference determining whether your resume goes into the trash can or lands in the “call for phone interview” pile.

Jim Kukral, in a recent blog article mentioned he was reading an article in the June 2010 issue of Inc. Magazine where Jason Fried, the founder of 37 Signals – a popular software company, talked about their screening criteria. I also saw the article, but thought I would give Jim the credit since he’s the first I’ve seen mention it.

Jason mentioned that the company first looks to the cover letter that tells a story about the person much better than the traditional resume. Take a moment or two and read the whole article. More and more hiring managers are focusing on the importance of the cover letter.

This is a must read article RECONFIRMING what we’ve been saying all along that you’ve got to include a cover letter with your resume to GRAB the attention of a recruiter, HR pro, or hiring manager. Sending resumes without cover letters or using a standard form will net you the trash can.

Don’t be a trash can magnet.

Here a few other articles we’ve published on the importance of using a cover letter:

Cover Letter + Great Resume = Job Interview

Does anybody read or care about cover letters?

You can even download a FREE sample cover letter by clicking here. This has been one of our most popular downloads.

We provide a step-by-step cover letter tutorial in our job search workbook “This is NOT the Position I Accepted.” Discover how to construct a powerful cover letter that increases your selection for job interviews by 30%, 40%, or 50%.

The sequence goes like this for most recruiters, HR professionals, and hiring managers:

1. First and Primary Step: Attention is grabbed by cover letter
2. Second step is to take a quick look at your resume
3. Third step is a quick web search by googling your name
4. Fourth step is an invitation to a phone interview
5. Fifth Step is an invitation to a face-to-face interview.

How to interview is IRRELEVANT if you never captured their attention in the first place with your cover letter.

Once you have captured their attention, another one of our very popular downloads is the free chapter in our workbook, titled “Winning the Phone Interview”. Don’t get to the stage of being phone interviewed – only to hear the deadly phrase “don’t call us – we’ll call you if we’re interested.”

You can download the FREE Chapter on Phone Interviewing by clicking here.

Barry Deutsch

P.S. Don’t forget to join our LinkedIn Job Search Discussion Group which is rapidly becoming one of the most vibrant and dynamic job search forums on the Internet.

2 Types Of Resume Key Word Searches You Must Get Past

There are two types of resume key word searches. It is my opinion after having spoken with hundreds or maybe thousands of candidates that the vast majority focus on the wrong type. The result  is they rarely get a call back.

The two types of resume key word searches are (starting with in my opinion the least important):

1) The automated key word search. The most commonly thought of when most people think of key word searches. It is used by resume management systems. This is the type used by most job boards like Monster and Careerbuilder.

Although these play an important role, for the most part they play a much smaller role than most think. Granted for those screening resumes using the resume databases on one of the job boards, the key word search is important. But how many hiring managers, HR execs, CEOs actually spend a lot of time doing this? I have asked hundreds of these and very few claim they even use the resume databases. They are just too expensive. Most just run an ad and wait for the responses. Third party recruiters  and those companies that can afford on-site recruiters will spend time searching the databases, however, this is a small percentage.

The majority of  hiring is not done by large or Fortune 500 companies. Iit is done by the mid and small size companies.  The fact is most mid and small size companies can’t afford a sophisticated resume management system. This  then eliminates the importance of the automated key word search in the vast majority of hiring.

It is for this reason, coupled with the fact that most hiring managers don’t spend hours sorting resumes on the job boards, that I believe this is the least important of the two.

The hands down most important resume key word search is done 100% of the time by every CEO, HR person, hiring manager or recruiter. This is why it is so important. Yet, most candidates show complete surprise when in our coaching session I mention it.

2) The human eye key word search. This  is done with the eyes of the person scanning your resume. That person is looking for key words or phrases to jump off the page. They want their eyes to latch on to these as they move down the page. Most have trained their eyes to be on the lookout for these key words.

This is the key word search candidates should focus on. Yet so many candidates have a generic, one-size-fits-all resume that the key words are either missing,  buried so deep in a paragraph or are mentioned only once on page two of the resume, the key words or phrases are never noticed.

Here are a few suggestions to get past the human eye key word search.

Do you:

1) have the key words or phrases embedded multiple times in the body of the resume. Not just at the top of your resume.

2) have quantifiable results associated with your accomplishments. Don’t write out numbers. Actual numbers stand out more to the eye.

3) have the key words or phrases listed under multiple positions or companies.

4) have these words or phrases at the beginning of  the sentence or bullet point so the eye catches them. We read left to right. Don’t bury them in a long paragraph where it is hard for the eye to catch.

5) have them aligned with the advertisement or job description.

6) have them listed in your cover letter. You can download a sample cover letter for free that will show you how to do this. CLICK HERE to download.

7) have them re-enforced in your thank you letter. You can download for free a sample thank you letter that will show you how to do this. CLICK HERE to get yours.

These are just a few things you can do to get past the most important key word search – the person reading your resume.

In summary, if you do all the things necessary to get past the human key word search, I firmly believe you will by default have the proper  key words to get past the automated search.

For more information on building a resume that will get noticed and get you the call back, take a look at our job search workbook. It provides solutions to the most common mistakes candidates make during a job search.   Like this one. We will send it to you for just the cost of shipping ($5 USA only). CLICK HERE to learn more.

Join our Linkedin Job Search Networking group. Over 4200 people have. There is a wealth of articles and other resources for you in this group. CLICK HERE to join.

I welcome your thoughts and comments.

Brad Remillard

5 Most Frequently Asked Job Search Questions I Receive

On Friday’s from 9 – 10 AM PDT we often conduct free “Candidate Open Forums.” These are conference calls open to all of our candidates, in which we discuss topics and answer questions directly from you – our candidates. Unfortunately, we are limited to 50 people on the line at one time, so often we can’t get to all of the questions submitted ahead of time via email.

We believe these are important, so from time to time in this blog we will discuss the topics and questions we, 1) don’t get to during the conference call, 2) are asked over and over again (so these are probably on your mind too), and 3) just consider important for you to know.

Remember, we are retained executive recruiters so the answers and thoughts come strictly from that perspective.

1) Chronological vs. functional resume? Easy answer – NEVER, NEVER, NEVER, use a functional resume. In my almost 30 years of recruiting I have never had any recruiter or hiring manager support the functional resume. I have also been on many panels where all of the panelists agree to NEVER use a functional resume. Functional resumes just scream out,”Try to figure out what I’m trying to hide.” See our free audio file on resumes.

2) How do we overcome negatives such as age, turnover, time between jobs, etc? We believe you address them head on. If you have a negative, avoiding it doesn’t make it go away. We have a blog entry “Preemptive Strike” which you should also consider reading. If you have a negative item, you should bring it up straight away, discuss it openly and then whatever happens, happens. Don’t assume, “They didn’t bring it up so it must not be a problem.” They didn’t bring it up because they already settled it in their mind. You need to preempt any preconceived ideas before they come into play.

3) What is the best method and frequency for following up on a resume? For us, as recruiters, we prefer via email or one of the social media forums, Linkedin or Twitter. Recruiters have reduced staff just like many other companies, while the number of calls from candidates has skyrocketed. It isn’t possible to call every person. Email allows us to reply late at night, on weekends, or even while waiting in the lobby of a client. I can’t do that with phone calls. Regarding frequency, if in fact you are dead on perfect, then after two weeks send a follow-up email.

4) With so many top level executives in the market, how do you differentiate yourself from the pack? This is the 64,000 dollar question. We believe the best answer is to have a very compelling resume which is targeted specifically to the position. A generic, one size fits all resume will not differentiate you. That is what “generic” means. In today’s market our clients and therefore recruiters, are seeking very specific backgrounds. We are not looking for the proverbial, “Jack of all trades,” we are looking for the, “King or Queen for a specific role.”

5) Is negotiating with the employer different today due to the economic situation, and if so how? There is a difference given today’s market. For example, most companies will not relocate today especially in a large market area. Also, companies tend to be closed to severance agreements. If you aren’t working, they figure there is no reason to give an agreement and they are in control. You have to pick your issues and know where to compromise. This is all part of the pre-planning process for a job search. What issues will you compromise on and which ones should you dig in your heels?

You can download a free 8 Point Job Search Plan Self-Assessment that will help you evaluate exactly what you need to do to improve your search. CLICK HERE to download.

Is your Linkedin Profile going to get you noticed. Our FREE Linkedin Profile Matrix will help you develop an outstanding profile. CLICK HERE to download yours.

Join our LINKEDIN Job Search Networking group. Over 4200 people have joined. CLICK HERE to join.

We realize not everyone will agree with these answers and that is healthy. So if you don’t agree, or wish to comment, we encourage you to do so. Just click the link below.

Brad Remillard

5 Tips How To Keep Your Resume Out Of The Black Hole

Candidates constantly complain about how when they email resumes they all seem to end up in the proverbial “black hole.”

As a recruiter, who receives on average 6 to 7 hundred resumes a week, I can understand your frustration. I’m also sure I may not be able to eliminate it, however, I hope I can help you reduce it with these few tips.

1) When you move from candidate to hiring manager remember your frustrations and treat the people sending you resumes as you want to be treated now. You know, the thing our parents always taught us about treating others the  way we want to be treated. Sounds so obvious but I just wrote another article about how rarely this happens.

2) The best way to avoid the black hole in the first place is not enter it. If you include a cover letter; a) don’t send it as a separate attachment to your resume. It should be the first page when the resume attachment is opened. b) use either Word or PDF to send your resume. I receive many resumes I can’t open. c) your cover letter should be designed to grab the reader’s attention. That means the cover letter must clearly and with a simple glance align your background with the needs of the job. CLICK HERE and download a free copy of a sample cover letter that does just that.

3) You don’t have to be the first resume received. Most ads run for at least 30 days. Many candidates have experienced most companies take their time. So wait a few days or even up to a week or more before replying. Avoid being one of the first 400 resumes. After the first blast of resumes come, as more trickle in one or two at a time, I will often just open the resume take a look at it and make a decision how to handle it. These people avoided the rush and got their resume reviewed.

4) First try the personal approach. With number 3 above in mind, use this time to try and find a personal connection within the company or recruiting firm. There are many ways to do this. 1) Linkedin should be first on your list. This is  exactly why you need to build your connections to the maximum number possible. 2) Google the person’s name, position, or company name, anything that will help you target the right person within the company. Then look for a personal introduction. Most recruiters value a referral.

5) Don’t use services that blast your resume to 10,000 recruiters and/or companies. This is a major waste of money. What do you expect will happen when someone receives a bunch of unsolicited resumes? What would you do with them? How do you handle unsolicited emails? Most call it SPAM. It doesn’t work.

Hope these tips are helpful and now your resume will at least pop to the top.

Designing a resume is the starting point of every job search. If your resume gets screened out it is worthless.

If you didn’t know these little tips our Complete Resume System is designed to make sure your resume gets noticed. We guarantee it. The hundreds of people who have used this system to build an effective resume are getting their resumes read. You can too. There are many more tips you should include in your resume. For more information about getting your resume noticed check out our Complete Resume System. CLICK HERE to view it.

You should join our LinkedIn IMPACT Hiring Solutions Job Search Networking Group. It is free on LinkedIn and there is an enormous amount of articles and discussions to help in your job search. That is why over 4000 people have joined so far. CLICK HERE to join if you are a LinkedIn member.

You can also download for FREE a sample cover letter to use that will align your background with those of the company. CLICK HERE to download your sample.

I welcome your thoughts and feedback.

Brad Remillard

Does Your Resume STINK? Is that the problem?

Did you know that the number one reason most candidates don’t get called for an interview after submitting a resume is that their resume and cover letter STINKS?

Reminder – LAST CHANCE to take Advantage of our Special One-Time Resume and Cover Letter Webinar tomorrow — Friday – January 29th – Special Appreciation Rate and Bonus Materials

If you’re not getting a high number of “bites” on your resume when you forward it to networking contacts and submit it to employers for their job postings, perhaps the problem is not so much with the economy – but rather in the document you’ve created to market yourself.

Can you afford to have a resume and cover letter that STINKS?

No wonder the average time for a manager or executive to find a job is creeping beyond 6 months into the 12-18 month plus time period.

How many months will you continue to deplete your savings account and base your job search on hope and luck by using a resume and cover that STINKS?

We’ve put together a very special webinar for the members of our job search community. One hour is all it takes to learn how to create a powerful marketing document that grabs employer’s attention and makes them want to pick up the phone and call you.

The best news is that we’ve cut the price in half for our loyal readers and followers and we’ve thrown in a few HOT items that will help your job search. You’ll NOT find a less expensive webinar packed with as many ideas – tactics – and helpful advice anywhere on the Internet.

Learn the inside secrets of creating and leveraging a power marketing document to get interviews and finish your job search quickly.

Join us for this webinar (probably will only be offered ONCE this year) which is special appreciation webinar for our job search community of loyal readers and followers.

Click the link below to take advantage of this unique private offer to our job search community reducing the normal fee for the webinar from $89.95 to $39.95 and the inclusion of two of our HOT audio programs – a total value of over $150.00.
Last chance to sign up TODAY. Click this link to register now:

SIGN UP-GET MORE INTERVIEWS WITH YOUR RESUME

Join me on Friday January 29th at 9 AM to start conducting an effective job search NOW!

Barry Deutsch

Photo courtesy of megngarnett

HELP, Resumes Keep Coming In. What Should We Do?

I received 347 resumes just this week. On a weekly basis this is about average. Some weeks I get more, some weeks less, but over time 300 or so is not unusual.

Many of these resumes were received for a search directly via email, about 10% via snail mail, another 15% from referrals and another 15% completely unsolicited with candidates just introducing themselves.

Of these, maybe half to two-thirds had cover letters. Of those with cover letters, about 80% were worthless and I didn’t even take the time to read them. Why, because they all were almost exactly the same. As they say in the movies, “Only the names had been changed.” The other 20% I did take the time to at least scan them looking for points that might align with a current search or that at least piqued my interest.  These 20% were different in that they were not long paragraphs that simply regurgitated the resume,  but instead most were either bullet points or the two column type we recommend using and have a free sample available for all to download. (CLICK HERE to download). They were easy to scan to pick up the highlights and decide how to properly handle the resume.

Although I really don’t care one way or the other if a resume has a cover letter or not, but if a candidate is going to include one it should add value by intriguing the reader enough to look at the resume. If not, why include it?

I believe this is why most cover letters are ignored. They all look alike and do nothing to make the reader want to take a look at your resume, so the recruiter, HR, or hiring manager completely skips over them.

Of the 347 resumes, most were a complete waste of time to even review. Sorry, I know candidates don’t want to hear this, but sometimes the truth hurts.  Sending me a resume when I don’t have an active search is not going to help you. As a retained recruiter, I work the searches I have and that is my focus.  If your resume doesn’t match my clients needs then I rarely save it. Not because you aren’t a qualified person, not because you don’t have great experience, but because after 30 years of this I know the profile of candidates that I place.  If you don’t meet that profile, I don’t need your resume regardless of your experiences and abilities.

This is true of most recruiters.

I recently heard from a candidate complaining that he had sent out over 200 resumes and had heard back from only 5. Actually that isn’t bad. Mass mailing resumes is a waste of time and money. It is a complete crap shoot that anything will stick. I advise all candidates to never do this.

The best way to get your cover letter and resume noticed is to be very targeted and focused, especially with recruiters. We want to fill the position as badly as you want the position.  From my perspective, if your background is consistent with my client’s needs and you meet the basic criteria I outlined in the article, How Recruiters Read Resumes In 10 Seconds (CLICK HERE to read), you will get a call from me usually within an hour.

Those 10% that were referred to me I responded to. I always respond when a person is referred to me, even if I can’t help them. I appreciate referrals and want to respect the person that made the referral. In my opinion this is the best way to get a recruiter that you don’t know to engage you.

The unsolicited resumes were put into a file that when time permits I will review. If they meet the profile of the type of candidate that I have a high probability of placing in the future, I will add them to our database.

My partner Barry and I have written extensively on what we believe is the best way to get your resume noticed by recruiters, HR, and hiring managers.  These recommendations come from over 30 years of experience as recruiters, from asking hundreds in HR what they use as screening criteria, and from thousands of hiring managers, CEOs and key executives telling us how they review resumes. Barry and I try to pass this information along to all so it will be helpful and reduce your level of frustration by knowing what to expect when you send out a resume.

One more way we can help you is to speak directly with you utilizing our webinars.  Our time and knowledge is valuable so YES, we do charge a nominal fee for the webinar. To balance that, we also offer a lot more tools and resources for FREE than what we charge for.

We’ve DEEPLY DISCOUNTED THE WEBINAR FOR THOSE JOB SEEKERS WITHIN OUR JOB SEARCH COMMUNITY – loyal followers on Twitter, readers of our blog, and members of our LinkedIn Job Search Discussion Group.

In a lively one-hour presentation, I’ll show you the inside secrets (from a retained executive recruiter’s perspective) of how to get your resume reviewed every single time and boost your resume acceptance rate (the number of times you get called for an interview from submitting your resume) from a dismal level of less than 10% to well into the 50% PLUS RANGE. If you’re reading this blog, when you sign up for the Webinar use the coupon code of IMPROVEMYRESUME.

If the small, inconsequential, almost non-existent fee for the webinar is too much to bear to boost your resume acceptance rate and cut your job search time dramatically, please feel free to download our many FREE resources for job seekers, including our radio show broadcasts, cover letter sample, and other tools.

I welcome your thought and comments.

Brad Remillard