Job Seekers and Warren Buffet

I am currently reading the book, “The Snowball: Warren Buffet and the Business of Life” by Alice Schroeder. It is an interesting biography on Warren Buffet’s life starting as a small child.  Some of the more interesting parts highlight what influenced his thought processes about everything from money to how he treats people.

I haven’t finished the book yet, but as I was reading it two sentences stood out. To me, these two sentences explained exactly why so many candidates stay in a job search so much longer than need be. I have known this for a long time. The candidates I work with one-on-one in our job search coaching programs often start out the same way.  I interview and speak with hundreds of candidates a month. It use to surprise me the number of people who acted this way. Not any more, I just accept it. I don’t understand it, but I do accept it.

When Warren was a teenager he read the book, “How to Make Friends and Influence People” by Dale Carnegie. Just about everyone has heard of this book.  His biography addresses the impact this book had on him. How it “honed his natural wit, above all it enhanced his persuasiveness, his flair for salesmanship.” Obviously, this one book influenced him so much that decades later he still remembered it and gave it credit.

It was  the two sentences before this which stood out and relates to the vast majority of candidates I encounter. Alice Schroeder writes, “Unlike most people who read Carnegie’s book and thought gee, that makes sense, then set the book aside and forgot about it, Warren worked at this project with unusual concentration; he kept coming back to these ideas and using them. Even when he failed and forgot and went for long stretches without applying himself to the system, he returned and resumed practicing in the end.”

This is what grabbed my attention. As soon as I read it, I thought this is exactly what most candidates do. This is exactly why so many candidates spend so many extra months searching for a new positions. They read a book, attend a webinar,  read a blog article or listen to an audio file and think, “Gee, that makes sense, then set it aside and forget about it.”

Few, my guess less than 10% do as Warren did. Read the sentences again. Does anything stand out to you as it did me? What did Warren Buffet do different than all the others?

I see this constantly.  People will return our job search workbook with a note, “Already know all this stuff.” At first I was stunned. When we wrote the book we spent an extensive amount of time identifying the mistakes candidates continually make. We  then worked extremely hard to provide solutions  to those mistakes. So it struck me as strange, that so many people knew all these mistakes, but just kept making them. How could this be?

I’m sure the many other excellent authors of books on this subject have experienced the same thing.

So I decided to test if it was true these people really did know all this stuff. I started doing some follow-up. I would call the person and ask for feedback. As I got bolder, I became more direct. I started asking very specific questions of those that “already know all this stuff?” For example, I would ask:

• Since you already know the only three things which can be measured during a phone interview, what do you do to properly prepare?
• As you know, there are only three types of questions asked in an interview. How do you identify which type of question is being asked and how do you prepare for each type of question?
• Of the ten most important questions to ask in an interview, which ones in your opinion were most helpful and of those which ones do you use most often?
• How long have you been using the cover letter we recommend and what has been your experience with this style?
• How often have you found yourself in anyone of the 5  positions in the Circle of Transition and how do you handle it? This could be really helpful to other candidates?
• How is your networking business card different from your interviewing business card?

It didn’t take long to discover these people may have read the book, but unlike Warren Buffet, they didn’t embrace the ideas with “unusual concentration.” Instead it was, “Gee I already know this stuff.”  When in fact, from their answers, they had no idea what mistakes they were making and how the book provides solutions.

Warren Buffet read Dale Carnegie’s book over and over again. He referred back to it time and time again. He practiced regularly. When he failed it was back to the book. That is what made him unique. He didn’t just know it all, he implemented the concepts. He didn’t blame the book when things went wrong, he adjusted and tried again.

I know from the one-on-one job search coaching we do, when we get candidates to stop knowing everything and start doing things the right way, they find job leads that eventually lead to offers and employment.

Although it might appear as an attempt to sell our book it really isn’t. There are many great resources available to candidates. Many are 100% free. It is positively an attempt to get candidates to stop saying, “Gee, that makes sense, but I already know it.” It is positively an attempt to get candidates to learn from Warren Buffet. To get candidates to refer back time and time again to excellent resources. To re-read the books, re-listen to the audio recordings and to take this advice to heart with “unusual concentration” as Warren Buffet did.

I have discovered the reason there is so much written for job seekers is because job seekers need so much help. If candidates did everything so perfectly there wouldn’t be a need for all the books, blogs, articles and webinars.

The next time you read anything designed to help you in your job search don’t let your first thought be, “Gee, I already know that.” Rather force yourself instead to ask, “Good advice. How am I implementing that in my job search?” Attack it the same vigor and “unusual concentration” as Warren Buffet.

Try this approach first and you will find yourself gainfully employed a whole lot sooner.

OK, now this is a blatant attempt to sell you a book. You can get our job search workbook to review for free. Just pay the $5 shipping. For details on this offer CLICK HERE.

Test your job search effectiveness by downloading our free Job Search Plan Assessment Scorecard. Find the strengths and weaknesses in your job search. Then attack the weaknesses with “unusual concentration.”  CLICK HERE to download.

For a FREE example of a cover letter that recruiters, HR and hiring authorities  like and will get your resume read, CLICK HERE.

I welcome your comments, thoughts and feedback.

Brad Remillard

How To Get Recruiters To Reply To Your Resume

I know this is one of the major complaints by candidates. I hear it all the time, “I send them my resume and they don’t reply. Most won’t even return my phone call.”  As difficult as it is to say, for the most part these candidates are correct. That doesn’t mean it is right, it just means you are correct.

Similar to most at the manager level and above, when you are working, you are generally overwhelmed with things to do. So you have to prioritize. Some things are high priority and some things go on the low priority list. The low priority items may never get done, or may get done in the next few months. Generally, this depends on what other higher priority items trickle in.

Recruiters are really no different. We have to prioritize our day. Some things are high priority and other things are low priority. If  you want to engage recruiters, your job when working with or contacting them should be to move up the priority list. Knowing how I, and many other recruiters prioritize, might help you do this.

Here is how I set priorities regarding the basic duties as a retained recruiter.  Contingent recruiters might vary slightly, but when I was a contingent recruiter it wasn’t a whole lot different.

High priority:

1. Clients always come first. So some might ask, “Who is your client?” The company paying my fee is the client, not the candidate. Therefore, the company has first priority on my time. That means I will return their phone calls before a candidate’s, I will meet with them prior to a candidate, reply to their emails first,  and screen resumes they send me first.
2. Candidates on an active search. These are candidates that I’m actively working with on an existing retained search. They could be at any stage within that search which includes, recruiting ones I have identified, interviewing them, returning their calls or emails, reviewing their resume, meeting them, scheduling interviews, following up after an interview, compensation discussions, reference checking, or basically anything I need to do to move the candidate and the search to the next phase.
3. Marketing. The next priority for me is marketing. This is meeting with clients and potential clients, attending networking meetings, and making sure I’m out in the market so that when a search comes up I’m the one that gets the call. When that call comes, refer to number 1 above.

Important but not a high priority. These I try to get to by the end of each day. Sometimes they spill over to the next day, but I usually try to complete these within 24 hours.

1. Returning emails not related to a search from people I know or have worked with in the past. These are generally people updating me on their search, prior clients with a question, a request unrelated to an active search, general emails, and clearing SPAM. Sometimes I don’t get to these until the afternoon. I scan down the “sent from” and subject lines, and when I see someone I know I will read the email and then reply appropriately.
2. Reply to emails and return calls that are a referral. If someone is referring a person to me, I will always reply. I respect the fact that they have taken the time to do this. I feel I owe the reply out of respect to the referring source.
3. Return voice mail calls. Basically the same as above. I listen to them and clients get an immediate call. Anything to do with an active search gets a call. Others I evaluate and make a decision on what to do with them. Refer to low priority below for many, not all, of these calls.

Low Priority:

1. Return emails from those I don’t know. This is one of those low priorities that tick many candidates off. The good news is that you have a much higher chance of getting a return email than a phone call. I often try to catch up on these on the weekend or at night. Because of the large volume of these, I’m often two weeks behind.
   1. If you are just sending me an unsolicited resume, I may or may not reply to you. Generally not. I may take a look at the resume to see if it fits an active search. Probably less than 50% of the time I reply. This is why I preach, tweet, and blog,  DON’T WASTE YOUR MONEY ON A RESUME SERVICE THAT WILL SEND YOUR RESUME TO 1,200 RECRUITERS. Save your money as most recruiters don’t even look at them. I doubt more than 5% of retained recruiters do.
   2. If the email is just to introduce yourself to me with no referral,  I will probably just delete it. What else can I say? Like me or hate me, that is what will happen. (If it makes you feel better, then “yes” I spend hours late at night reading the hundreds of unsolicited resumes I receive on a weekly basis).

Lowest priority. So low that I have to be bored and/or very lonely to take action. I’m desperate to just talk to someone and my wife and kids are all busy. I have probably already called every person in my contact list, any tech support that I can possibly think of, and if it’s the only way to get out of having to watch Driving Miss Daisy or The English Patient, I will claim I have to return these phone calls.

1. These are the  voice mails that simply say, “Hi Brad, this is (fill in the blank) please call me at (fill in the number. I probably don’t even recognize the area code).” or “Hi Brad, this is (fill in the blank) I just want to introduce myself to you. Please call me at (fill in the blank).”  I will apologize now to all of those I have offended. Sorry, if I didn’t return your call.  It is just that I don’t have the time, and I rarely can help you.  I know each call is going to take 5–10 minutes, and in the end, I can’t do anything for you. I used to make a list of these calls. When time permitted, I would work my way down the list but over time the list just got too big. For every 3 calls I returned, I added 5 or 6. I stopped adding to the list when it exceeded 100 calls to return. Sorry, but this many calls to return just isn’t possible. Heck, it is hard enough to reply to that many emails.

It isn’t personal, and please don’t take it personally, when recruiters don’t get back to you. Most recruiters are not trying to be rude, but as I said in the first paragraph, we only have so many hours, just like everyone else, and we have to manage our time too.

My guess is that most managers, when working, don’t have time to return calls from all of the sales people that call. My guess is that you also don’t return unsolicited calls you receive at home.

My hope with this article is two-fold:

1. The most important of all is to save you money by discouraging you from using a resume blasting service. They are easy to find and often may even call you. When they do call you, do me and yourself a favor, DON’T RETURN THEIR PHONE CALL.
2. Give you a path to getting to recruiters. Knowing the path of least resistance should help you. If you can’t get in the highest priority group, you may be able to move into the important but not high priority group. All this takes is some time and getting a referral. Most candidates are capable of getting a referral given all the networking tools available.

You can download for free many tools and resources from our Web site. For example, you can download a sample thank you letter. CLICK HERE to download.

If your search is stalled, you can download an 8-Point Job Search Assessment Scorecard. Use this to identify the areas in your job search that may be causing you to be stalled. CLICK HERE to download.

Finally, if you are a member of LinkedIn, you should join our Job Search Networking Group. Over 4,400 people have. It provides an extensive amount of resources and articles for you to take advantage of. CLICK HERE to join.

I welcome your comments and thoughts.

Brad

You Passed The 10 Second Screen. You May Still NOT Get A Call. WHY?

After the storm of controversy I created with the article, “How Recruiters Read Resumes In 10 Seconds or Less” (Click here if you haven’t read it), I thought it would be appropriate to follow up with what candidates, that pass the 10 second screen, can do to get a call from a recruiter.

Whether you like recruiters or  hate them, they are a necessary part of the equation in a job search. Some will fight the system, while others will embrace it. My only goal is to help educate candidates that want to understand how recruiters work. I do this to help candidates, not hinder them. I believe the more information you have about how we work the better it is for you.  Together we can then help each other.

Recently I calculated approximately how many resumes I have reviewed in 30 years as an executive recruiter. It is close to, and probably exceeds, 1 million. That is a whole lot of resumes. That number scared me. After 30 years of doing anything, one should get a feel for what works and what doesn’t.

So before you send me a nasty comment, I’m going to take the position that I’m as good at what I do after 30 years, as you are at what you do after 20 years.

By doing the following and including these few things on your resume, I believe you can dramatically increase your response rate.

1) NEVER use a functional resume. PERIOD. Before you come up with reasons to justify it, the key word in the sentence is NEVER.  I have never, ever met a recruiter that reads them. In addition, I very rarely have talked to a hiring manager, CEO or HR person that reads them. Why fight this battle? Even if 10% read them, that means 90% don’t. Which side of that equation do you want to be on? Considering that 100% read chronological resumes, you don’t want to fight this one. Join the 100% club and use a chronological resume.

2) The format is not as important as the content in the resume. My experience with speaking with candidates is that they spend a lot of time on the format; what should go on top, where should I put the education, do I need an objective, how long should the summary be, etc.  Spend more time making sure the content communicates to the reader what they think is important. I have yet to meet anyone, who told me, “I sure like all of their experience. They are really qualified, but they put their education in the wrong spot on their resume, so they are out.” The article, “Resumes Are About Substance Over Form” gives a lot of good information on this topic. CLICK HERE to read it.

3) Help us help you. All recruiters need to know certain things to make a decision to call you. The very basics include:

a) Some information on the companies you have worked for such as, size, number of locations, industry and products. This can be done in one sentence or less. Just the name of an unknown company is worthless when screening. You want to stand out from the rest.

b) If you are in management, a little about your organization such as, number of people you manage, are any of them managers, titles, and are they all in the same location.

c) If you are in sales, who are your customers? If not by name, at least what industries you call on, are you selling B2B or B2C, product description, territory size, and average size of the sale. I am constantly amazed that most sales people exclude this information. As a salesperson what you are selling is pretty darn important for the reader to know.

d) For technical people, what technologies are you working with? What language are you programming? If in engineering, is it a highly custom engineered part, are you working on a system or a component, are you designing nuts and bolts or toys? Seems important to me.

d) Include quantifiable results in the accomplishments. If you don’t, these are meaningless and most other resumes will read the same as yours.

The first comment I get from candidates when I suggest these things is, “My resume will be too long.” No, it won’t. I have prepared thousands of resumes and I can get all of this on two pages. In fact, in our book, “This Is NOT The Position I Accepted” (CLICK HERE to review)  there is an example of a two page resume that contains all of this information. The person has over 20 years experience, so it is very doable.

Getting in the “A” pile is your responsibility, not the reader’s.

I wish more candidates would help us help them. All you have to do is give us the information we need to call you.

Contrary to what you may think, recruiters want to fill the position just as badly as you want the position.

For a FREE example of a cover letter CLICK HERE.

For a FREE example of a Thank You letter CLICK HERE.

For many more FREE resources and articles, join our Job Search Networking Group on LinkedIn. 4,300 people have done this. CLICK HERE to join.

I welcome your comments and thoughts.

Brad

5 Most Frequently Asked Job Search Questions I Receive

On Friday’s from 9 – 10 AM PDT we often conduct free “Candidate Open Forums.” These are conference calls open to all of our candidates, in which we discuss topics and answer questions directly from you – our candidates. Unfortunately, we are limited to 50 people on the line at one time, so often we can’t get to all of the questions submitted ahead of time via email.

We believe these are important, so from time to time in this blog we will discuss the topics and questions we, 1) don’t get to during the conference call, 2) are asked over and over again (so these are probably on your mind too), and 3) just consider important for you to know.

Remember, we are retained executive recruiters so the answers and thoughts come strictly from that perspective.

1) Chronological vs. functional resume? Easy answer – NEVER, NEVER, NEVER, use a functional resume. In my almost 30 years of recruiting I have never had any recruiter or hiring manager support the functional resume. I have also been on many panels where all of the panelists agree to NEVER use a functional resume. Functional resumes just scream out,”Try to figure out what I’m trying to hide.” See our free audio file on resumes.

2) How do we overcome negatives such as age, turnover, time between jobs, etc? We believe you address them head on. If you have a negative, avoiding it doesn’t make it go away. We have a blog entry “Preemptive Strike” which you should also consider reading. If you have a negative item, you should bring it up straight away, discuss it openly and then whatever happens, happens. Don’t assume, “They didn’t bring it up so it must not be a problem.” They didn’t bring it up because they already settled it in their mind. You need to preempt any preconceived ideas before they come into play.

3) What is the best method and frequency for following up on a resume? For us, as recruiters, we prefer via email or one of the social media forums, Linkedin or Twitter. Recruiters have reduced staff just like many other companies, while the number of calls from candidates has skyrocketed. It isn’t possible to call every person. Email allows us to reply late at night, on weekends, or even while waiting in the lobby of a client. I can’t do that with phone calls. Regarding frequency, if in fact you are dead on perfect, then after two weeks send a follow-up email.

4) With so many top level executives in the market, how do you differentiate yourself from the pack? This is the 64,000 dollar question. We believe the best answer is to have a very compelling resume which is targeted specifically to the position. A generic, one size fits all resume will not differentiate you. That is what “generic” means. In today’s market our clients and therefore recruiters, are seeking very specific backgrounds. We are not looking for the proverbial, “Jack of all trades,” we are looking for the, “King or Queen for a specific role.”

5) Is negotiating with the employer different today due to the economic situation, and if so how? There is a difference given today’s market. For example, most companies will not relocate today especially in a large market area. Also, companies tend to be closed to severance agreements. If you aren’t working, they figure there is no reason to give an agreement and they are in control. You have to pick your issues and know where to compromise. This is all part of the pre-planning process for a job search. What issues will you compromise on and which ones should you dig in your heels?

You can download a free 8 Point Job Search Plan Self-Assessment that will help you evaluate exactly what you need to do to improve your search. CLICK HERE to download.

Is your Linkedin Profile going to get you noticed. Our FREE Linkedin Profile Matrix will help you develop an outstanding profile. CLICK HERE to download yours.

Join our LINKEDIN Job Search Networking group. Over 4200 people have joined. CLICK HERE to join.

We realize not everyone will agree with these answers and that is healthy. So if you don’t agree, or wish to comment, we encourage you to do so. Just click the link below.

Brad Remillard

Vital Information Is Missing From So Many Resumes

I receive hundreds of resumes daily from candidates in relationship to the searches we have underway. So many of these candidates actually believe they are qualified for the position. Many may in fact be qualified, however, many of these candidates will never get a call from me because basic vital information is missing from their resume.

I’m not talking about the content of their specific jobs, the accomplishments, or the activities they performed, I’m talking about the basic information the recruiter needs to decide if this candidate meets the minimum requirements for the position.

For example, I recently tested this theory. I sent out an email to my database regarding a search I was conducting. The total email was maybe 6 sentences. I kept it short so that the things I was looking for would stand out in the email. In the email I mentioned 6 times the words “outsourcing manufacturing,” 7 times I mentioned, “contract manufacturing,”  and 4 times I said, “must have industrial manufacturing.” Given all that in just 6 sentences, what do you think I’m looking for on your resume?

Not in your cover letter, not in a follow up email, not on the phone interview, but on your resume, so I will pick up the phone and call you.

For those with an immediate grasp of the obvious you answered, contract manufacturing, outsourcing, and industrial manufacturing experience. Right answer.

How many of the 188 responses I received do you think took the time to include this vital information on their resume? Note that the vast majority, either in their cover letter or reply via email to me, mentioned how perfect they were for this position. If you answered 2 you scored 100% again. Go to the head of the class.

This is so important that I put together a short 5 minute video for you to watch that gives you the details on what basic vital information you need to include on your resume. CLICK HERE to watch this video.

I hope this short video will  help you as you put your resume together. Making sure this information is on your resume will help ensure recruiters and hiring managers don’t put your resume in the trash because it is missing important information.

For more information on resumes, interviewing, and job search help join our LindedIn Job Search Networking Group. Over 3,500 people participate with great articles and discussions. CLICK HERE to join.

To help with your resume, download a free sample cover letter specifically designed to align your resume with the company needs. CLICK HERE to download.

If this was helpful to you, please forward it to your network, mention it on LinkedIn or Facebook so that others can also benefit. Everybody needs to help out in these tough times. Please help others.

I welcome your thoughts, questions and comments.

Brad