Social Media Is Good and Bad For Your Job Search

At a recent Vistage meeting of about 20 CEOs  we were discussing using social media as a way to find people. One of the CEOs indicated it is also a great way to eliminate people.

I wasn’t overly surprised to learn that many hadn’t thought about social media for hiring, but I was surprised to learn that many don’t use it as a screening tool. Obviously, after hearing the story from the one CEO, most will reconsider.

Apparently they were in the process of interviewing a candidate for a sales position,  and like most hiring processes it takes a couple of weeks to get through all of the interviews. Over this couple of weeks the company started tracking this person’s Tweets on Twitter and looked up the candidate’s profile picture.

OOPS major faux pas.

Apparently as it was relayed in the meeting, this person’s picture was – let’s just say not professional, and the tweets were completely inappropriate as viewed by the company. The language was foul, the topics discussed rather vulgar, and for a professional sales person raised a lot of red flags.

The company was scared of a sexual harassment lawsuit and how this candidate would communicate with employees and customers. Not to mention what customers would think if they saw this person’s profile picture and followed them on Twitter.

Social media is a double edged sword. I follow Twitter on a regular basis, and I am surprised at how many people looking for a job use inappropriate language, brag about being lazy, tweet about how glad they are about not working, or demonstrate a lack of willingness to be employed. They come across as wanting a job but not willing to work. This is not what a future employer is seeking.

Take care to ensure that you manage  your social media properly and professionally during your job search. Others are watching and listening to you.

If this was helpful to you, it will probably be  helpful to others. Please consider passing it on so they too can benefit. You might add it to your Facebook page, update it on your LinkedIn status, email it to friends or to your network. We all need to help out. One tip can make a huge difference to someone.

Join our LinkedIn Job Search Networking Group and stay connected with the other 3500+ members. CLICK HERE to join.

We offer free recordings of our radio talk show heard every Monday at 11 AM PST on www.latalkradio.com. To listen to past shows on social media, resumes, interviewing, finding the hidden job market and common job search mistakes CLICK HERE to review our library. All are FREE to download.

I welcome your thoughts and comments.

Brad Remillard

How To Leverage Your Network And Get Others To Help You

Most everyone in the market is out doing all the networking they can. Sooner or later they will hear the saying, “Networking is about helping others.” or “Networking is giving before getting.” Both are true and critical to a successful networking process.

But what exactly does this mean? How do you implement this concept?

My experience has been that most are more than willing to help out when asked. Most will make introductions when asked. This is great, but there are other things one can do to give and help others. Even when not asked.

I think one of the best things you can do is share information. My partner Barry and I try to do this daily. We post articles so others can read them and benefit from our 30 plus years of experience. From time to time we will get an email thanking us. In fact, I received one today which was the catalyst for this article.

Here are other ways you can help others.

• How often do you forward articles  you found helpful to your network?
• How often to you post the link to your Facebook page allowing all your friends to benefit?
• Do you post the discussion or forward the article to your Linkedin groups?
• Do you share it with your Linkedin connections?
• Do you Tweet and include the link so all of those following you can benefit?
• Do you make announcements at networking meetings about how you benefited from this article?
• Have you passed along YouTube videos that you found helpful?

Do you do this? Do you do it on a regular basis out of habit?  Or like many, do you  just read the article and never think about proactively helping others? If you benefited from it so will others.  Just one right tip from you, one article reaching the right person at the right time, may help them land an interview or even a job.

Sharing information is just as important as sharing leads. I could make the argument that it’s more important. Leveraging your network by helping others, makes others want to help you. People generally want to repay those that have helped them.

It is also a tremendous way to keep in touch with people without bugging them. You are helping them and they will appreciate it. So stop worrying about bugging people in your network, instead start helping them by passing on helpful and informative information.

I would like to challenge you to not wait until people seek your help, instead be proactive. Send them information you find helpful so they can benefit. I bet you will start getting emails thanking you for helping.

What a great way to be branded as a ” giver.”

I think this is an excellent way to continue to engage your network and at the same time help others.

Isn’t that what true networking is about?

If this was helpful, then please help others by forwarding on to your network, posting on your Facebook page, Tweet with the link, post to your Linkedin groups or status update.  Let’s all do everything we can to help those looking for employment.

For lots of articles and great discussions to start sharing, join our Linkedin Job Search Networking group. CLICK HERE to join.

Download our free sample cover letter that is proven to get results. If you like it, you can share it with others. CLICK HERE to download.

Build a compelling Linkedin profile to  help  you get noticed by recruiters and hiring managers. Our 8 Point Linkedin Profile Assessment Tool can help you. CLICK HERE to download yours. Then share it with others that don’t have a compelling profile.

Brad Remillard

6 Reasons Why LinkedIn Is So Critical In A Job Search

A candidate recently asked me, “How do I find a hiring manager in a large company like Microsoft?” There are a lot of ways to do this but one of the easiest and best is using LinkedIn. When I recommended this to the candidate he completely agreed, however, the problem was he only had about 60 connections. Too few to be effective.

So often I speak with candidates that just don’t understand the value of LinkedIn as a job search tool. We constantly are sent invitations to join someone’s network only to find after months of searching they are just now starting build a LinkedIn network. You should consider building your LinkedIn networking all the time. NOT JUST WHEN IN A JOB SEARCH.

Some benefits to a large LinkedIn database of contacts:

1. People can find you. The more people at the second and third degrees of separation the more times you will show up in a search. For example, I have around 500 contacts. However, I am linked to over 5 million people on LinkedIn. When I search for a candidate that is a huge database.
2. LinkedIn will eliminate the need for resume databases on Ladders, Monster, Careerbuilder and other job boards. This is because it costs on average between 5,000 and 10,000 dollars to have access to these resume databases. LinkedIn is free. Why would a recruiter or any company pay that when we can use LinkedIn for free.
3. Resumes databases by the job boards are not pick up by Google or any search engine. These are the ones you want to make sure you show up on. LinkedIn is and you can even improve your search results for as little as $25 a month. (See prior blog article SEO Your Search On Google)
4. It helps you find the people you want an introduction to. This is very powerful. I have helped numerous people with introductions as a result of LinkedIn. On a weekly basis I receive requests indicating they found a person in my connections and would I make an introduction. I always agree.
5. Even when working this is a great tool for resources, customer contacts and introductions, references, service providers and even potential hires for you or your company.
6. On a personal basis it is a great way to stay in-touch with friends, colleagues, prior employees and networking contacts. When you update your profile they will get a notice and likewise when they update theirs.

Work hard at building your connections. Make every effort to reach that magic 500+. If you use Outlook download the LinkedIn tool bar. It makes inviting people very easy.

There are many more positives to building your LinkedIn network than there are negatives. Many have resisted. I believe this recession has proven to be good thing for everyone’s network.

If you have other ideas share them by adding a comment. Lets help everyone build a strong network.

A good way to start is building a network is making sure your profile is complete. If it isn’t start there and then begin expanding your contacts. Don’t miss the opportunity to get a high ranking on Google.

You can download for free our “8 Matrix LinkedIn Profile Assessment” tool.

Our complete job search home study course the, “Career Success Factor Methodology” is a comprehensive resource that covers all 5 steps in an effective job search. You can review the complete system for just $14.95. We will even pay the shipping and to ensure your success include in a copy of our job search workbook. To review the Career Success Factor Methodology CLICK HERE.

Are You Difficult to Connect with on LinkedIn in Your Job Search?

Many candidates are obsessive about protecting the confidentiality of their contact information on LinkedIn when they are in a job search, even when they indicate on their LinkedIn Profile that they are open to career opportunities.

Why?

This doesn’t make any sense!

Here’s the sad part: Most recruiters, human resource professionals, and hiring managers will skip right by you on LinkedIn searches for candidates when recruiting if you make it too difficult to connect with you. When I do a search on LinkedIn for candidates in our Executive Search Practice, if you make it too hard to connect I’ll move on to the next candidate – I might sound a little harsh – regardless of how much you might be a perfect match – I just don’t have the time to play games or dig too deeply – particularly when there is lots of other great talent available.– I’ll define “too hard to connect” as the following:

• You have no phone number on your LinkedIn Profile
• You have no direct email on your LinkedIn Profile
• You have not checked the settings for “open to career opportunities”
• You have not checked the settings for “open networker”
• Your group settings prevent me from sending you a direct message if we are in the same group

You could be missing out on great opportunities because of inappropriate fears of confidentiality or security. What’s the risk that someone has your cell number or email address when you’re looking for a job. At a minimum, what’s the risk in adding to your account the “open networker” designation so that recruiters and others do not have to use up their precious allotment of inmails?

I’ve had my phone number and email address on my LinkedIn Profile for years. I can count on one hand the number of solicitor calls and inappropriate emails from that contact information. It’s irrational to think you’ll be bombarded with solicitors and crank calls/emails. Take a risk and make yourself available – you’ll be amazed at the increase in the number of calls and emails you get when recruiters, human resource professionals, and hiring managers reach out to you when they are recruiting to fill an open job.

Take a look at my profile on LinkedIn as an example. I would also recommend joining our Discussion Group on LinkedIn and participating in the discussion regarding LinkedIn Profiles for your Job Search.

Barry

Your LinkedIn Profile as an Expanded Multi-Media Presentation of Your Resume

I’ve posted a Slideshare Powerpoint file through LinkedIn as a demonstration of one small aspect of how you can improve your personal brand and visibility on LinkedIn. Do you STAND OUT among a crowd of “me-too” profiles?

Here’s the actual Slideshare link to view or download the presentation. Over the next few weeks, I’m going to do a voice-over narration of this Powerpoint as an additional test. You can do this too.

I’ll be adding audio and video files to my LinkedIn Profile to demonstrate how you can leverage simple tools on this wonderful service to dramatically improve your job search. Take a look on slideshare at some of the other Powerpoint and Video files other job seekers have posted.

Employers and recruiters (including Brad and I) would love to hear you talking about your expertise and accomplishments, view a video of you answering interview questions, and be able to download a powerpoint presentation about your job achievements. Imagine LinkedIn as an expanded multi-media platform to enhance your traditional resume.

The funny thing is that less than a tenth of one percent of all job seekers are using all the available tools on Linked for their job search – and the tools are available for FREE – go figure!

What a shame!

Try it – look at my profile or Brad’s profile on LinkedIn. Look at some of the profiles of the masters of job search personal branding and job search networking. I’ll feature once a week a candidate who is truly leveraging LinkedIn for their job search – for each person selected every week, they’ll get a FREE copy of our book. Would you like to throw your profile in the ring to try and win a FREE copy of our book, This is NOT the Position I Accepted. Be the first to volunteer!

In the meantime, if you would like to start taking months off your job search, start taking the initiative to improve your LinkedIn Profile as a small step forward.

Barry

P.S. Don’t forget to take the Self-Assessment of your LinkedIn Profile by using our FREE scorecard for assessing your LinkedIn Job Search Profile to determine your effectiveness of being found by recruiters, human resources, and hiring managers.

P.P.S. Brad and I also did a broadcast on our radio show about this LinkedIn Profile Self-Assessment Tool and how to most effectively improve your visibility.