How Would You Rate Your LinkedIn Profile?

I recently asked this question on LinkedIn, “How would you rate your LinkedIn profile?” The choices were, poor, fair, good or very good. I wasn’t referring to completeness based on the LinkedIn scale. I wanted to know how you would rate your profile based on how good or compelling it is.

Would a recruiter, HR professional, or hiring authority be so impressed that they can’t wait to contact you? That is the goal of a LinkedIn profile. Why else would you have one if you are in a job search?

So that is my question to you, “How do you rate your LinkedIn profile?” We would really like to know.

Poor

Fair

Good

Very Good

Now the really important question, “How would you rate your resume?” Let us know that too. Just simply send us a comment. You can do that at the bottom of this article.

Did you rate them both the same? Most rate their resume good to very good and their LinkedIn profile poor to fair. WHY?

Both of these are marketing documents. That is all a resume is. It is put together to market you. In our best selling job search workbook,“This Is NOT The Position I Accepted” we don’t like to use the word “resume.”  Rather, we prefer to call it your Personal Compelling Marketing Brochure.

Your LinkedIn profile is your online marketing brochure. It must sell you. Your profile can be even more compelling than a resume because of all of the added features LinkedIn allows you to add to your profile. Most are not possible on a resume.

So here is the next set of questions, “How many hours have you dedicated to developing your resume?” My experience is that most candidates spend hours not only developing their resume, but revamping it, changing it, redoing it, updating it, and so on. For many, this is a never ending process.

OK, so then, “How many hours have you dedicated to developing your LinkedIn profile?” We would really like you to be completely honest and answer these questions. Just add your responses to them in the comment box at the bottom.

Still  not convinced about why you need a great and compelling profile on LinkedIn?  Here are some additional reasons that might convince you.

• For my last three placements, all of the candidates came directly from LinkedIn.

• Two clients recently told me they hired mid-level sales people directly from LinkedIn.

• Before posting an open position on a job board, most recruiters go to LinkedIn first.

• I’m currently working on two searches and I found all of the candidates using LinkedIn.

• LinkedIn now has over 45 million users.

• More and more internal recruiters and HR professionals start their searches on LinkedIn.

• Companies can save thousands of dollars searching LinkedIn versus searching resumes on a job board.

Given all of this, would you reply to a job posting with a fair resume? Would you expect a call back from a hiring authority or recruiter if your resume was “fair?”

If your LinkedIn profile isn’t better than your resume, you are leaving a very valuable tool in your tool box. When I’m coaching job seekers, one of the first items we work on is their LinkedIn profile. It is not uncommon that within two weeks of completing the profile makeover for these candidates, that they start receiving inquiries.

So let us hear from you regarding how you responded to these questions. We are really interested.

Don’t know how to build a great profile?

Get a FREE LinkedIn Profile Assessment. To help you build a great LinkedIn job search strategy, we are having a webinar on March 26. This webinar will ensure you not only have a great profile, but in addition, teach  you how to find contacts, how recruiters use LinkedIn, and how to ensure that if someone comes to your profile that you are positioned as the expert.  CLICK HERE to learn more.

Also, Barry and I have had extensive discussions regarding LinkedIn on our weekly radio show that airs every Monday at 11 AM PST at www.latalkradio.com on channel 2. We add all of these recordings to our audio library. These recordings are free for you to listen to or download. CLICK HERE to review our audio library.

Finally, consider joining our LinkedIn Job Search Networking Group. There are more than 4,4oo members, and a wealth of articles and discussions to help you in your job search. CLICK HERE to join.

Brad Remillard

Don’t Be Like Groucho Marx – Job Search Tactic #2

Groucho Marx once said “I don’t want to belong to any club that would accept me as a member.”

Groucho must not have been conducting a job search when he made that comment.

Joining Groups (like clubs) on LinkedIn is an excellent way to engage with people who hold a similar interest, make new contacts, network, and discover hidden job opportunities.

Your groups display on your LinkedIn Profile. When I click your profile, I can see which groups we have in common. As a recruiter, I usually focus on searches within groups first due to the ease of contacting other group members.

Here are some of the parameters on joining groups on LinkedIn:

LinkedIn allows you to join 50 groups

You can post roughly 7500 news feed items per 24 hour period. These can be multiple feeds within the same 24 hour period into the same group. I have not yet done a test to ascertain the precise number.

You can post unlimited discussions (I have not come across a limit yet within a 24 hours period. Again, I’ve not tried to test the system by posting more than 50 in a 24 hour period.

You can send messages to other group members without using your valuable inmails nor do you have to know the email address. I’m not sure if there is a limit on the number of messages you can send directly to group members. I have yet to hit it if there is a limit.

What groups should I join you might ask?

• Your alumni group
• Geographically based network groups for individuals in your city
• Association or trade groups that focus on your industry, such as Construction or Telecommunications
• Functional specialty groups, such as those for VPs of Marketing or CFOs
• Charitable groups that focus on causes you support
• Job Search Groups, such as the IMPACT Hiring Job Search Discussion Group

Now that I’ve joined a few groups, what should I do next?

Even though in a previous post I suggested you not be a lurker, I give you permission to do short-term lurking. Gain a sense of the culture of the group. Review the other messages in the group first.

• Are group members discussing job search related issues?
• Are group members supportive of each other?
• What type of news feeds are being posted into the group?
• Are there job leads being posted by group members under the jobs tab?
• How passionate are group members in responding to questions or discussion points?

You’ve lurked long enough – it’s time to jump in and become a valuable and active member of the group.

What kind of benefits might I expect from the time investment of doing all these activities within all my groups:

• You’ll be enhancing your PERSONAL BRAND by establishing your involvement, focus, and expertise in the various groups.
• Others will be attracted to you and want to connect with you on LinkedIn directly
• As Hiring Managers and Executives frequent these groups, you’ll become noticed by the individuals who may someday hire you
• You’ll be starting to dramatically expand your connections and the massive net it takes to capture hidden job market leads and referrals.

Barry Deutsch

P.S. Don’t forget about the Webinar my partner, Brad Remillard is teaching on March 26th, titled “How to Find Your Next Job on LinkedIn”. See the promotion for the Webinar in our right-hand sidebar.

How to Improve Your LinkedIn Profile: Job Search Tactic #1

Brad and I have talked endlessly about how much easier your job search is to found than to find a job. I recently wrote a post on this exact subject.

We did a radio broadcast on how to improve your LinkedIn Profile. We posted our LinkedIn Self-Assessment Scorecard on our site a few months ago -  a download that has become one our all-time most popular downloads. You can get the download and quickly understand how to improve your LinkedIn Profile for Job Search.

Not only is building an outstanding LinkedIn Profile a job search best practice, but it is also an integral part of personal branding (another key element of an effective job search).

More importantly, every recruiter, HR pro, and hiring manager will google your name and look up on LinkedIn BEFORE they decide to grant you an interview.

Google Profiles will be the focus of our next blog article, Job Search Tactic Number 2.

• Does your LinkedIn Profile capture a viewer’s attention?
• What elements of your Profile are they drawn to?
• Would I as recruiter feel that I just had to call you after viewing your profile?
• Does your profile scream “you’re not going to find a better person” at me?
• What are the steps in creating an effective job search LinkedIn Profile?

Below we’ll list the key elements of creating an effective profile. We could probably spend an entire blog post series on each element of your LinkedIn Profile.

Here are the LinkedIn Profile Best Practices (in no particular order)”:

1. Use a compelling headline
2. Complete all the details of your entire career
3. List all your accomplishments in detail with as much quantification as possible
4. Get a lot of recommendations
5. Recommend others
6. Include Slideshare Powerpoint presentations of your accomplishments
7. List the books you’re ready/comment on other book lists
8. Incorporate Your Twitter Feed and Link
9. Include a link to your blog
10. Include a link to your on-line resume
11. Pull your blog’s feed onto your profile using Wordpress
12. Include links for audio/video files of you talking about your accomplishments and achievements.
13. Join Groups that are professionally/geographically appropriate
14. Update your status frequently – as in daily
15. Dramatically build your network with appropriate contacts
16. Make it easy to connect with you – phone #s and email

These are the elements of your LinkedIn Profile that will differentiate you from your peers. Read a couple of our other blog posts on this subject of leveraging your LinkedIn Profile for Job Search, including an article titled “Become a Beacon in Your Job Search” and “Are You Difficult to Connect With on LinkedIn in Your Job Search?“

Barry Deutsch

Don’t forget to join our LinkedIn Job Search Discussion Group to learn more about leveraging your LinkedIn Profile for Job Search.

101 Job Search Tactics to Find a Job NOW!

I’m boiling mad!

I’m offended.

Brad and I put in an effort that exceeds most experts in the job search space. Do we deserve grief and abuse for it?

A recent commenter on my last blog posting inferred that Brad and I publish “fluff” and DO NOT provide specific tactics, techniques, tips, tools, and methods to improve your job search. He inferred that we spout theory, but don’t offer practical advice.

This commenter had the audacity to suggest that Brad and I were in a game of playing bait and switch – which infers I sell you one thing (which I don’t have and then try to convince you to buy a more expensive item).

Brad and I make an extraordinary effort to offer FREE audio, tools, templates, samples, examples, illustrations, and other material that might cost you hundreds of dollars – we give it away. Yes – we do ask that you register on our site to receive these FREE items. Yes – we do send you on-going emails to share with you other products, services, new FREE items, and updates to our offerings.

Here’s some examples of FREE job search tools, information, learning that we offer:

Job Search Preparation Self-Assessment

LinkedIn Profile for Job Search Scorecard

Audio Program on the most common Job Search Mistakes

Sample Cover Letter

LinkedIn Job Search Discussion Group

Best Practices and Job Resources from across the Internet

We’re trying to make a living from our expertise – this is our business – it’s not our hobby. We offer our products and services to those individuals who have expressed an interest in our content and find it valuable. At no time have we EVER sent spam, or made inappropriate recommendations.

Maybe the commenter was just mad at me because I “called him out” or folks like him on conducting an INEFFECTIVE JOB SEARCH. Perhaps, he took the message too personal.

However, to respond to these comments, I’m going to start publishing 101 blog articles on job search tactics – might take me a while to do this. These job search tactics and activities will be specific, precise, executable, realistic, action-oriented, time-based, outcome driven, metric capable, measurable, and achievable.

Then, I’m going to put them all in a self-assessment for you to check off how well you’re doing against each one.

It’s not one particular tactic is absolutely critical – it’s the combination of doing all 101 job tactics or activities concurrently that adds up to something quite powerful.

So, like Bobby Flay on the Food Network, I’m throwing down a challenge to our entire job search community:

Offer your job search tactics up in a comment and I’ll let you know if it falls in the 101 or you’ve come up with something even I didn’t consider (as hard as that might be to accept) and I’ll feature your idea in an upcoming blog post.

Secondly, take the challenge of doing every one of the 101 job search tactics and then let us know if one or more contributed to you finding your next great opportunity.

DO YOU ACCEPT THIS JOB SEARCH CHALLENGE?

Brad and I look forward to hearing from about your best job search tactic and how the execution of 101 job search tactics is helping your job hunt.

Barry Deutsch

If you can’t wait for the entire 101 blog article series, quickly jump over to our FREE Resources Library, our other Blog on Job Search Best Practices and Resources, or our LinkedIn Discussion Group. Just those few sources should keep you plenty busy until we finish the 101 articles on job search tactics and activities.

Is Your Job Search Stuck in High School Time Warp?

Is Your Job Search an Extension of High School?

One of my favorite bloggers, writers, speakers – Seth Godin, published a blog titled “On Self-determination”. After reading the article, I realized, there was a frightening metaphor for most job seekers. I wrote a previous article about this syndrome on our blog titled “Hope and Luck are NOT Job Search Strategies”

I’ll share the example Seth used in his blog article that literally rocked me back on my heels:

Anyway, they asked for my advice in finding marketing jobs. When I shared my views (go to a small company, work for the CEO, get a job where you actually get to make mistakes and do something) one woman professed to agree with me, but then explained, “But those companies don’t interview on campus.”

Those companies don’t interview on campus. Hmmm. She has just spent $100,000 in cash and another $150,000 in opportunity cost to get an MBA, but…

A little later in his blog post, Seth made the comment:

Do you work with people who are still in high school? Job seekers only willing to interview with the folks who come on campus?

This approach of being a “victim” stems from high school where we let events and others dictate what we do, when we do it, how we do it.

I call it the “High School Time Warp Syndrome”.

If we screw up, we could always blame it on others – my coach, my parents, the administration, my teachers, my classmates. As Seth indicates, for many individuals, this “victim” approach – or what he terms a lack of “self-determination” becomes a guiding principle throughout your life.

Brad and I did one of our Radio Programs on how this syndrome of “playing the victim” or “lacking self-determination” in your job search plays itself out every day. The Radio Show was titled “Job Search Mistakes – Part 2”. You can download it from our FREE Job Search Audio Library.

YOU HAVE COMPLETE self-determination in your job search. STOP pretending your still in high school and others are dictating your actions. You have complete freedom to control, change, improve, evolve, learn, grow, and develop an effective job search.

Most candidates Brad and I meet conduct a job search at about the bottom 5% level. Why? Because they pretend they are back in high school where they never grew past a lack of self-determination or being the victim of circumstances. This is exhibited in the excuses, explanations, and rationalizations of why their job search is not working:

• I don’t do well meeting other people
• I don’t know what to do
• That seems like too much work
• I’m too busy answering job applications on job boards
• I’m waiting for the phone to ring
• I’m not really into networking
• My resume speaks for itself
• Why should I invest time to prepare for an interview, doesn’t my background speak for itself?
• The recruiter didn’t call me back – all recruiters are idiots
• The hiring manager didn’t call me back – all hiring managers are idiots
• I sent my resume in – but no one followed up with me

Stop complaining, kvetching, whining, crying, fussing, and acting like you’re back in high school. Like Seth Godin suggests, become Self-Determinant!  Take your job search effectiveness from the bottom 5% into the top 5% and finish your job search. Apply yourself. Reach past your comfort zone in your job search and do something different tomorrow.

Have you even bothered yet to download our Job Search Effectiveness Self-Assessment to determine if you’re in the top 5% or the bottom 5%? Brad and I have talked about this popular self-assessment over and over on our blog. Thousands of job seekers have taken it and dramatically improved their job hunting plans and success.

I spoke with a Senior Sales Executive yesterday in a phone interview and asked him why he had been out of work for a year. His story (and he stuck to it) was that the economy was tough (victim disorder – lack of self-determination – high school time warp dysfunction).

I can’t present a candidate to my client that has been out of work for a year.  They would slap me so hard my head would spin around.

Don’t let this happen to you. Start down the path of Self-Determination in your job search TODAY!

Learn everything you can about job search best practices. Follow the top bloggers on job search – get an new idea every day. (We’re writing another blog featuring the very best bloggers from across the Internet sharing FREE Job Search Resources and Best Practices – subscribe to all their feeds).

Your effort, intensity, focus, learning, trying different tactics all help move beyond the “lack of self-determination” and victimization that categorizes most job searches. It’s NOT one big thing that will make the difference in your job search – it’s the hundreds of little things you do that are different from what you’ve done before.

STOP being caught up in the HIGH SCHOOL TIME WARP DYSFUNCTION!

Barry Deutsch

Join our rapidly growing LinkedIn Job Search Discussion Group to engage in great discussions around job search best practices and how to conduct a more effective job search.

Do You Have What it Takes to Succeed?

In over 1000 presentations in the last decade to CEOs, Company Presidents, and Senior Executives, we have heard the vast majority indicate that the number one behavior they have seen lead to success is initiative and self-motivation.

Brad and I have personally screened either in-person or on-the-phone well over 200,000 candidates over the last 25-30 years. We’ve seen young kids come out of college at 21/22 years old and who are now CEOs, company presidents, and senior executives. We’ve also seen many young graduates from 25-30 years ago who have had mediocre careers and are stuck in low-mid level jobs without much success. What’s the difference?

In our Success Factor Methodology that has been implemented as a structured hiring process in thousands of companies around the world, we identify 3 primary behaviors that help lead to success: Initiative and Self-Motivation, Flawless Execution, and Leadership. Each of these leads to a specific question in our 5-Question Success-based Interview.

Initiative/Self-Motivation is the primary behavior that stands head-and-shoulders above all other behaviors in determining job and career success. No other behavior comes remotely close to influencing career and job success IN ANY JOB!

Do you have a high level of initiative and self-motivation? Do you have the ability to prove in a job interview?

How many of the examples that you’ve assembled and practiced contain elements of demonstrating your initiative and self-motivation?

Let’s take a moment and define initiative and self-motivation:

• Going above and beyond the call of duty
• Anticipating what needs to be done
• Not waiting to be told what to do
• Showing INITIATIVE
• Being PROACTIVE
• Being assigned project “A” and returning “A” plus 10%
• “Out-working” your peers – higher more intensive effort
• Helping others when you were not required to do so
• Offering positive suggestions/recommendations
• Solving problems/obstacles without putting the monkey on the back of your boss

Can you claim to have lots of examples that fit the definition above in your last job? How about the job before that? And the one before that?

Here’s a great exercise: Write down every example of self-motivation and initiative from your last 3 jobs. Weave those into your examples/illustrations you offer in an interview or on your resume.

Here’s another great idea: Comment back on this blog post about your best example of demonstrating self-motivation and initiative in your last job. Brad and I will review your example and offer our insights from 25 years in the recruiting trenches.

If you would like to understand, how to prepare your examples, illustrations, and demonstrations of showing initiative and self-motivation, check out FREE audio downloads in our Job Search Library from our past Radio Shows. Brad and I have frequently discussed this topic of initiative and self-motivation.

We also cover the topic of initiative and self-motivation in-depth in our popular Job Search Workbook, This is NOT the Position I Accepted. If you would like to get a feel for the 5-Question Interview of best practice interview questions asked by Hiring Managers, especially the initiative and self-motivation question, take a look at our award-winning book on Hiring, You’re NOT the Person I Hired.

Barry Deutsch

As always, don’t forget to join Brad and I in our LinkedIn Job Search Discussion Group for a lively discussion of interview questions and tips.

Don’t Be the Candidate Screened Out by a Recruiter’s First Question

In my last blog post, I described how the best recruiters screen out the vast majority of candidates for their search assignments through one simple question.

Don’t be the one who gets screened out in 30 seconds.

Many times these are great opportunities the recruiters are working on – you’re the perfect candidate for that appropriate position – you definitely do not want to miss out.

What can you do?

I’m going to suggest that there is a simple approach you can use to prepare for interviews, and it mirrors the cover letter strategy.

If the advertisement does not point out precisely what is required in the position, you can make the fair assumption that there are 3-4 primary elements to every senior professional, managerial, and executive position. Putting your comparable accomplishments to each of these core elements of a position in the cover letter, and being ready to address them in the interview is an insurance policy against being screened out prematurely by recruiters.

Let’s run through a few examples:

If you are applying for a CFO/Controller/Director of Finance position in an entrepreneurial to mid-sized non-public company, the primary expectations over the first year will probably include:

1. Process Improvement – reducing the closing process, improving financial reporting, inventory control process changes, order entry processing speed/efficiency.

2. Financial Planning/Analysis/Forecasting – improvements to budgeting, annual planning, cash flow management, strategic planning, monthly analysis, monthly and quarterly projections.

3. Operational Projects – conducting special one-time analysis on leasing equipment, facility optimization, capital investments in equipment, customer profitability analysis, viability of new products, services, markets, analysis of warranty reserves, and cost reduction opportunities.

4. Policies/Procedures/Asset Protection – improving/changing the handling of cash, tracking of fixed assets, credit policies, collection management, purchasing and material management.

If you are applying for a Marketing Manager position at a sub-component manufacturing company, the primary expectations over the first year might include:

1. Marketing/Sales Materials – review and improvement of all collateral material used by the sales team.

2. Business Growth – assessment and recommendation of new markets, products, and services. Launching and managing existing and new services and products.

3. External marketing – branding, positioning, messaging, advertising, and trade shows to increase awareness and recognition in marketing to OEM manufacturers.

4. Lead generation for the sales function – database marketing, trade offers, channel management, website, lead management tools.

Tell us what the 3-4 primary success factors are in your functional role for the type of industry/type of company that you are focusing your job search on.

We’d like to see how many job seekers understand the critical components of being successful for the type of position they are seeking.

Now let’s jump back to the first interview question a recruiter poses to you in the initial phone call:

My client’s closing process takes too long. They need this individual to reduce by 50% the time it takes to close their books on a monthly basis.

Amazing. Astounding. The recruiter is blown away. You’ve got 2-3 great examples of where you solved similar/comparable process problems/obstacles.

Let’s try another one:

My client is looking at expanding their regional electro-optical sub-component business nationally. Do you have 2-3 comparable examples you could share about moving a company into different markets against entrenched competition?

Amazing. Astounding. Once again the recruiter is blown away by the 2-3 examples you’ve shared about successful marketing efforts to move your prior companies into new markets.

The recruiter is doing their job asking the tough questions based on client expectations of success. A little preparation and understanding of what the most common obstacles/problems/opportunities someone in a specific role is going to face will allow you to ace the vast majority of “appropriate” interviews.

Keep in mind that if your background is primarily in marketing management and you’ve done very little in sales management, I’m probably going to quickly screen you as inappropriate for this executive search for a sales management job. If you’re essentially a channel marketing director, I’m probably going to quickly exclude you from consideration for the marketing role in my client’s direct sales model.

The key word is “appropriate”.

One of the greatest frustrations we hear from employers/recruiters is that the vast majority of candidates from whom the receive resumes/calls ARE NOT APPROPRIATE” for their openings on a very basic level – this brings us back to a previous blog posting where I made the outrageous suggestion to stop shot-gunning your resume to jobs that are totally inappropriate and focus your search efforts on “appropriate jobs”.

The shot-gun approach to responding to job advertisements/recruiter job announcements is a complete waste of time. Okay – a miniscule number of candidates will occasionally get lucky – after all – even a blind squirrel will get a nut sometimes. However, do you want to base your job search on “luck” or on a systematic – methodical – structured approach validated as generating consistent results?

You make the choice! If you’re not obtaining decent results from your current shot-gun approach of scattering resumes every time you come across a key word – perhaps it’s time to try a test and see if a more focused effort would generate better results.

Now that I’ve repeated myself for the 100th time on the worthless approach of conducting a shot-gun job search, let’s return to the primary focus of this blog post.

Let’s assume you get screened out for an “appropriate” role.

Shame on you for letting that happen.

If you’ve taken all our recommendations in our FREE Archive of job search best practices including such items as preparing a great job search plan, developing an outstanding LinkedIn Profile, consistently and effectively leveraging cover letters, and investing extensive time in the preparation for an interview – then there is NOT a recruiter, HR staff person, or Hiring Manager who CAN deny you the opportunity to be considered.

NOW we come to the real issue behind why you get screened out for “appropriate” openings on the first recruiter interview question (forget all the  “inappropriate job responses” – you should be immediately screened out for these) – you didn’t do your homework – you didn’t apply the best practices in conducting you job search -  you basically “winged-it”.

STOP being screened out prematurely for openings for which you are perfect. STOP letting this happen. Make a resolution right now that you will never allow yourself again to be screened out prematurely for an “appropriate” position.

START today in changing the way you conduct your job search. Take our entire FREE Archive of Audio Programs, Templates, Examples, and other tools – and start transforming your job search. After you swallow that overwhelming amount of FREE content from us – start extracting the FREE content from all other great career coaches and recruiters on the internet.

STOP complaining about your ineffective job search and the obstacles you are facing. There is an extraordinary amount of great content available to you that is either FREE or can be acquired for a minimal investment. Every candidate I have met in this horrific job market that invested time in discovering and using job search best practices has dramatically reduced the time it took to land a great job.

WHAT IS HOLDING YOU BACK?

DO YOU FEEL YOU KNOW EVERYTHING THERE IS TO KNOW ABOUT CONDUCTING AN EFFECTIVE JOB SEARCH?

ON A SCALE OF 1-10 (10 BEING THE HIGHEST) ARE YOU DOING EVERYTHING YOU COULD BE DOING TO CONDUCT A MORE EFFECTIVE JOB SEARCH.

In this blog post, we just took one tiny element of conducting a more effective job search: How to NOT get screened out by recruiters for appropriate positions in their first interview question.

There are hundreds of activities, tactics, strategies you could use to conduct an effective job search.

Barry Deutsch

Jump into the vibrant dialogue in our LinkedIn Job Search Discussion Group on the most common basic best practices of conducting an effective job search.

What Will YOU Do Different In Your Job Search?

Let’s start with Benjamin Franklin’s timeless definition of insanity: “You keep doing the same thing over and over hoping for different results”.

Do you really believe that wishing and keeping your fingers crossed will make a difference?

Why?

Everyone knows you’ll just get the same mediocre, inadequate, inconsequential results again – so why do most candidates keep doing the same thing?

Let’s pretend for a moment you buy into the Definition of Insanity and you decide you’re going to try something different this month in your job search.

What will YOU do different this month compared to last month?

What did you do different last month compared to the previous month?

Brad and I would love to hear what you plan on doing different this month vs. last month

Here are some examples of things you could be doing differently this month:

• Expand on your LinkedIn Profile
• Write an effective cover letter
• Take our FREE LinkedIn Self-Assessment Scorecard
• Set-up and write a blog
• Read and subscribe to 5 new blogs on job search
• Listen to one of our radio show broadcasts on job search
• Get a twitter account and start tweeting about your job search search
• Search for recruiters covering your industry/functional role on LinkedIn
• Join into a discussion on LinkedIn/Twitter/Facebook about a job search issue
• Join appropriate groups on LinkedIn and become an active member
• Go to 2 new networking groups in your local community
• Take our Job Search Planning Evaluation to determine if you’re conducting an effective job search
• Take a volunteer role and become a leader in a civic/non-profit group

These are only a few of the hundreds of tactics/strategies/initiatives you could do differently this month to improve the effectiveness of your job search.

As you know, Brad and I great proponents of dramatically reducing the time it takes to cut your job search in half – however, if you keep doing the same things over and over –

Your Job Search is going to be a never ending quest – lasting 6-9-12 months or more.

STOP the nonsense now and begin to do things your peers are not doing. Take a step in doing something different this month.

Barry Deutsch

Don’t forget to join our LinkedIn Job Search Discussion Group to explore the best practices in how to conduct an effective job search

Job Search is Taking Longer – Duh!

Does it feel like you keep falling back in your job search to square 1?

In a front page article in New York Times today, the point was made that the average timeframe for conducting a job search is now 6 months. Executive and Senior Management Job Search is typically 2X-3X the average professional job search time period.

Although this is NOT earth-shattering news, it does reflect a confirmation in a well-known publication of the obscene length of time it is taking most job seekers to find a new job.

Here’s the bad news: not only is it taking longer to conduct a job search in one of the worst job markets in the last 25 years, but the worst job market is far from over. Given what we see going on in managerial and executive hiring, if the market returns to “normal levels” within the next 18-24 months, it will be a quick recovery.

The length of time it takes to complete a job search will only increase.

Can you imagine being out of work for a year – 2 years – longer?

Forget about the difficulty on finding a job, as the front page article declares – a larger problem is the long-term financial impact. Let’s not dwell on that issue in this blog post. You can read the depressing article for more information.

I’d like to dwell on why it takes most managerial and executive job seekers 12-18 months to find a new job.

Our experience is that if you use the most common and simple best practices in job search, you should be able to cut the time it takes to find a job in half. Imagine that instead of taking 18 months, it only takes 9 months.

Simple Job Search Best Practices — we talked about this a few blog posts ago – you don’t really have to master each one – you just have to do each one! Skipping one of these best practices is what causes your job search to be a never ending quest.

We call our framework of Job Search Best Practices the Career Success Methodology. This is an integrated and structured approach to executing flawlessly against the most common best practices in conducting an effective job search.

Are you using job search best practices to systematically reduce the time it takes to find a great opportunity?

Benchmark yourself by taking our Job Search Plan Self-Assessment Scorecard.

Rate yourself on 8 different dimensions to determine if your job search plan encompasses the necessary best practices required to conduct an effective job search.

Barry Deutsch

Join us in our LinkedIn Job Search Discussion Group to discover the most common job search best practices and benchmark the effectiveness of your job search.

How to Give Your Resume a Booster Shot

Your resume needs a booster shot.

No longer is a simple 2 page resume enough to capture interest.

It’s boring.

It’s mundane.

It’s ineffective at fully telling your story (especially if you missed the last dozen or so blog posts that Brad and I wrote about putting together a good resume and cover letter – cycle back and read some of the posts first).

Along comes the explosion of social media/social networking and like magic – instant resume booster shot.

So, if social media/social networking is so darn powerful, why are so few executive and managerial job seekers NOT using it effectively?

Let’s zero in on one specific tool – LinkedIn.

LinkedIn could be a panacea for job seekers. First, almost all recruiters, HR people, and hiring managers are doing two things when they see a resume that is a potential match for their open position – they Google your name and they search for you on LinkedIn.

Personally, I go to LinkedIn first.

• As a Retained Executive Recruiter, I want more information about you.
• I can’t get enough.
• I’m insatiable when it comes to learning about who you are even before I pick up the phone and talk to you.
• I’m trying to leverage my time, and this discovery process is far quicker than wasting time on the telephone.
• I want the kind of depth of who you are that I cannot glean from your resume and cover letter.

This approach to researching job seekers is becoming more common.

Don’t be the one who misses the train.

You’ve now read about it in almost every business publication, heard from the experts, read about it on blogs such as this one, and your mother last week pointed out the growing importance of building your profile on-line when she saw the segment on the CBS evening news.

Unless your resume literally “blows me away”, I need more information to decide if I want to talk with you about one of my open executive searches. By the way, I might come across one resume every quarter that “blows me away”. Most just fade into the woodwork with their “bland” approach. I want your information to leap off my computer screen, smack me in the forehead, and scream at me that I would be an idiot not to want to learn more about you by immediately pick up the phone to talk with you.

Don’t fall victim to being “vanilla”

Don’t fade into the woodwork.

Some might call me lazy – I prefer to think of myself as highly effective at leveraging myself in time management. This process of quickly discovering whether you’re worthy of a phone call from me as recruiter – by matching your resume with your LinkedIn Profile has probably boosted my productivity by a factor of 2X-3X. I’m now able to spend time on the phone and in-person with the right candidate.

In the next few blog posts, we’ll re-visit how to specifically leverage LinkedIn as a Job Seeker to give your resume a booster shot in the arm. If you’re not effectively using LinkedIn as a resume enhancement tool, shame on you. If you’re not even on LinkedIn and you’re a manager or executive – sorry – but the train has left the station without you!

Here’s a suggestion I would like to toss our to our readers: In preparation for the next blog article in this series titled – “Job Search Marketing 101 – Your LinkedIn Profile Heading”, I would encourage you to complete our one page scorecard for assessing the effectiveness of your LinkedIn Profile for Job Search.

Download our FREE LinkedIn Profile Self-Assessment

Thousands have used this FREE tool to dramatically give their paper resume an on-line booster shot in the arm. Now armed with your self-assessment of your LinkedIn Profile, you’ll be well prepared as we dive deeply into the various components of leveraging LinkedIn to create a powerful online personal brand for yourself, a powerful magnet to attract recruiters and hiring managers, and a beautiful enhancement to your resume that was not possible just a few years ago.

Barry Deutsch

Join the conversation in our LinkedIn Discussion Group as other managers and executives discuss how they’ve leveraged LinkedIn to give their resume a booster shot.