STOP Interviewing With Your Eyes Closed

If you’re not asking a version of the question “What are top 3 things I’ve got to do in this position to be successful” in the first 5 minutes of the interview – you might as well shut your eyes and put your hands over your ears – the effect will be virtually the same.

Without a specific list of what defines success, you’re “flying blind” as the metaphor goes for pilots.

How do you know what to talk about?

What points will the hiring manager be most interested in?

Not understanding quickly what defines success allows the hiring manager to trap you into a box-checking discussion of the job description. Very few candidates can survive box-checking (more about the syndrome of box-checking against the job description in the next post).

Without extracting the performance criteria for the job from the hiring manager, the interview is a worthless exercise in futility. Giving examples, sharing skills, articulating your knowledge on box-checking job description criteria posed by the hiring manager (which is the tribal methodology of most hiring practices) leads to interview failure over 95% of the time.

You cannot possibility meet this unattainable list of silly, inane, inconsequential, and irrelevant criteria for the job. It’s almost like failing to interview before the interview really starts.

Once you know what the “REAL” criteria for success in the job is – then you can tailor your answers around that criteria.

Let’s take a real example (names have been changed to protect the innocent):

Bob is being interviewed by Mark for a position as Chief Financial Officer. In summary form the job description is:

12-15 years of experience in a technology-oriented business

CPA and a BS in accounting or Finance – MBA preferred

Good understanding of international accounting, GAAP, Tax Planning, Banking Relationships

Ability to supervise and develop the staff in accounting/finance

Put budgets, forecasts and special analysis together as required

Candidate should be self-motivated, multi-tasker, high initiative and a strong team player

Good systems skills are important

You get the idea – it’s a laundry list of experiences, skills, attributes, and activities. However – it’s NOT the job – in fact, it has NOTHING to do with the job.

In this form of the tribal interview, the questions go like this:

Do you have a CPA?

Have you had experience with international accounting?

How strong are your systems skills?

And so on until you fall asleep!

Let’s take our imaginary candidate Bob and have him pose the “What are the top 3 things I’ve got to do to be successful in this job over the next year” question.

The CEO thinks for a few minutes, remarks that no one in the interview process has yet asked that question and proceeds to describe the following three objectives:

1. You need to identify specific strategies in the next 60-90 days to lower our costs by 10% over the next 12-18 months.

2. Our budgeting/forecasting/analytical systems and processes are out-dated and need to be revamped over the next 6 months.

3. We need to convert our existing old disjointed, hodge-podge, home-grown systems to a new ERP comprehensive system within the next 9 months.

Based on knowing this information, would the interview be different? Would Bob structure his responses differently given what he now knows is important to the CEO?

Are you praying that the traditional shotgun approach to interviewing by spraying the hiring manager with as much information as possible will work – or would a more laser-focused approach be better?

Have you had an opportunity to download the FREE Chapter from our Job Search Workbook on Phone Interviewing?

Have you read the Chapter in the workbook on preparing for an Interview?

Have you gone through the exercises in our Job Search Home Study Course on Interviewing Techniques?

Finally, have you downloaded the FREE Audio Programs Brad and I have posted on our website from our weekly Internet Radio Talk Show regarding interviewing?

Have you signed up for our webinar on effective phone interviewing?

How can you get better at interviewing if you’re not taking advantage of best practice information on how to interview effectively?

Barry

PS – Jump into our LinkedIn Job Search Discussion Group to pose your questions about interviewing.

You Must Adapt Your Job Search To The Company’s Culture and Style

Our job search coaching and facilitation programs for candidates take us down many different paths. Every program has to be unique to the needs of the candidate. No two job searches are alike and there is never a one-size-fits-all approach to a job search. Customizing our coaching programs is the hallmark of our success.

One example of this happened towards the end of the process with one of our sales and marketing executives.

The candidate had been interviewing with a small, very entrepreneurial company for a VP Sales and Marketing position. We had been working together, all along the way, to ensure he was properly preparing for every interview. It was now down to the final two candidates and the company asked each candidate to put together a short presentation on how they would market and sell the products to new customers. Nothing elaborate, just a half hour presentation.

Some background information is important. The CEO and founder of the company was a cigar chewer, speak your mind, no B.S. type of person. Some might say very rough around the edges. He wore as a badge of honor that he never graduated from high school and still had built a very successful business from scratch. The company was a plastic injection molding company that made custom plastic parts for a variety of industries. The CEO may not have graduated from high school and was rough around the edges, but he had a lot of common sense.

The other candidate was from Xerox and put together a very nice PowerPoint presentation that identified markets, market shares, potential customers in a 30 mile radius with charts/graphs and a lot of detail. I was later told it was a very polished presentation.

In discussions with our candidate, we talked about the company’s culture, the personality of the CEO, and the other people on the management team. Many on the team were well educated and from well know companies. However, as we discussed these issues, it became clear they all really liked working with the CEO for the simple reason that he was blunt, called it like it was, wasn’t one for a lot of staff meetings, liked blunt and direct people, and most said he was a very, “get to the point type person.” The candidate was  told by the team if he wanted to be successful, he needed to be able to work in that culture.

After all of this, we decided to take a completely different approach. The candidate scrapped the PowerPoint and instead simply started researching the market for potential customers and why the company would be a potential target. The day of the presentation my candidate walked in with a stack of magazines, business journals and trade publications. Every publication was dog eared, had stickers on pages and highlights on different pages. The candidate sat in front of the CEO and for his presentation all he did was start opening each periodical to a page and said, “see the company here, this should be our customer, here is why, here is how I would approach them, and here is how we can benefit them.” He did this for almost 20 minutes. That was his marketing and sales plan.

Which one do you think adapted to the company’s culture and the CEO’s style?

Needless to say, if the candidate we were working with didn’t get the job, I wouldn’t have written this article. Although the person from Xerox did a great job, he didn’t adapt to the style of the company. My candidate took all of this into consideration before going in. He also demonstrated to the CEO that he understood how to adjust to the unique styles and cultures of the customer. One type of sales pitch doesn’t work for every customer.

Have you ever had a situation where you could have adapted?

Never forget the importance of the company’s culture and management style you are interviewing with. The better you can adapt to their style and culture, the better you will fit in during the hiring process and after going to work for the company.

Join our Job Search Networking Linkedin Group. There are over 2700 members and an extensive supply of resources for you to tap into. CLICK HERE to join. Membership is FREE.

For information on our job search coaching programs, visit our University at  http://www.impacthiringsolutions.com/index.php/candidates/candidate-services

We have numerous free downloads on our Web site to help you in your search. Sample cover letters, audio downloads from past radio shows, a transferable skills list, Linkedin Profile Assessment Matrix, and our Job Search Self-Assessment Scorecard. All can be downloaded from our home page at www.impacthiringsolutions.com.

Every Monday at 11 AM PDT listen to our radio show anywhere in the world on www.latalkradio.com on channel 2.

I welcome your comments and thoughts.

Brad Remillard

How to Fail at Interviewing Before You Start

You might ask “How can you fail at interviewing before you start?”

The vast majority of candidates never get an opportunity to interview in a face-to-face meeting with the hiring manager or executive because they BLOW the phone interview.

These candidates failed at interviewing before they even got started. They’re like a runner who never leaves the starting block on the track.

I’ll use a basketball metaphor to describe this scenario. Many basketball games come down to the last few seconds with close scores. The game outcome is decided by who does a better job making free throws. But what if you never got the chance to get to the line and make your game winning free throws. What if during the game you missed lay-ups, your defense was mediocre, and you couldn’t rebound effectively? You’ll never have a chance to make a game winning shot since you didn’t set yourself up from the start to be in the right position.

Phone interviewing is the vehicle by which candidates set themselves up for success. You’ll never be invited to meet hiring managers if you don’t first ACE the phone interview.

What’s your “accuracy” in phone interviewing? After a phone interview, do you get asked in for a personal meeting with the hiring manager 80% of the time – 50% – 20%. If you look back on all your phone interviews in your current job search, I would bet you’d be stunned at the horrifically low percentage of time you actually get invited to personally meet the hiring manager.

Your minimum goal of interview invitations after phone interviews should be 50% – that’s the minimal acceptable standard. However, if you’re not hitting 80%, batten down the hatches, conserve every dime you have – because you’re headed for a job search that is going to drag on forever.

The big question is: How do you consistently get to 80%?

As many readers of our blog know, Brad and I have written the definitive guide to job search in our workbook titled “This is NOT the Position I Accepted”. The most popular download on our website over the last year has been the FREE Chapter on Phone Interviewing.

We’ve taken this Chapter stuffed full phone interviewing best practices, matched it up with recent real-life examples and stories from members of our LinkedIn Job Search Discussion Group, and put together a one-hour powerful webinar on phone interviewing that will transform your job search and dramatically reduce the time it takes for you to find a new job.

Would you invest an a minimal amount of time and expense to improve your phone interviewing capability to get to 80%. What’s 80% worth to you? What would you do to get 5 more interviews, 10 more interviews, reduce your job search by 50%, or avoid draining your savings account on a prolonged job search.

Join Brad and I for a powerful one-hour webinar on October 31st. If you implement just 5 or 6 of the ideas we’ll be discussing, you’re job search will immediately begin to kick into overdrive. SIGN UP NOW!

Barry

Don’t Underestimate the Power the Four “A’s” Have On Your Interview

In a previous article, “Leveraging the Power of the First Impression Helps You Win the Interview” we discussed just how critical (not important, critical) the first impression is to the interviewing process. One of the suggestions was to understand the most important points known as the four “A’s.”

These four “A’s” can dramatically impact the interview before the interview even starts. That is powerful.

Each of these must be integrated into your interviewing style and come off as if they come naturally to you.

• Appearance – This is not just how you dress for the interview, it is much more than that. It includes your body language during the interview, how you sit in the chair, the appearance of your resume and cover letter, the appearance of any materials used during the interview, eye contact, and I hate to say it, but it does include physical appearance.
• Assertive – This is mostly about how you project yourself during the interview. Please take note, the word was not “aggressive.” There is a big difference between aggressive and assertive. Most interviewers respect an assertive person and dislike aggressive people. Do you come across as confident, do you answer the question with a strong voice, do you engage the interviewer during the interview, do you ask probing questions or just sit there and answer questions, do you mirror the interviewer, does your body language and voice have a strong presence?
• Affable – Are you friendly, outgoing, easy to communicate with, engaging and even have a sense of humor? Does the interviewer feel comfortable talking with you, are they relaxed and feel at ease, do you have some conversational questions to bring up on the way from the lobby to the interviewing room, do you engage in casual conversation and are you building rapport with the person the second they lay eyes on you?
• Articulate – How well do you communicate? Do you listen to the question? Are your answers sharp and succinct? Do you have proper language skills, syntax, avoid using the word “like”, proper sentence structure and use of verbs? Do you ramble in the interview to make sure you hit every point in your background or are you able to quickly get to the point? This can be one of the easiest of the “A’s” to master. It takes practice and rehearsing, and you will probably need a coach to help you with this one.

On the surface, as you read these, they seem so obvious. Most are thinking, “I already know this stuff.” This may be true, but I think the purpose of the four “A’s” is to highlight in a very simple way some of the key issues many candidates take for granted. As a result they don’t work on mastering them.

There are a lot of dynamics happening at the same time during the hiring process. The more you can master, the better your chances of getting the green light.

Join our Job Search Networking Linkedin Group. There are over 2700 members and an extensive supply of resources for you to tap into. CLICK HERE to join. Membership is FREE.

We have numerous free downloads on our Web site to help you in your search. Sample cover letters, audio downloads from past radio shows,a transferable skills list, Linkedin Profile Assessment Matrix, and our Job Search Self-Assessment Scorecard. All can be downloaded from our home page. www.impacthiringsolutions.com.

Every Monday at 11 AM PDT listen to our radio show from anywhere in the world on www.latalkradio.com channel 2.

Leveraging The Power of the First Impression Helps You Win The Interview

First impressions are so important in the initial meeting that one would not be too far off base if they argued the most important part of the interview. First impressions set the tone for the interview and often determine the types of questions, length of the interview, and ultimately the outcome. Making a strong first impression is often the deciding factor in who makes it to the next round. If the candidate makes a strong first impression they are immediately liked by the interviewer. This candidate just moved up the point scale towards the next round and they haven’t even been asked one question. On the other hand, if the candidate makes a weak first impression, the candidate starts out in the hole. This hole if often so deep  that no matter how well they answer the questions, the interviewer cannot overcome their first impression. In fact, they may have decided right in the lobby that this person isn’t getting the job.

Tips to making a strong first impression:

· Good eye contact.

· Remain a comfortable distance from the person.

· Firm handshake – even if you think you have one ask someone who will be open and honest. Many don’t, so don’t assume you do.

· Strong introduction coupled with a smile, a strong handshake and eye contact. Practice this introduction.

· Have a couple of conversational questions prepared in advance to engage the interviewer.

· The most important of all are the four “A’s.” A VP of HR at Rockwell Corporation gave us these. They are so important more than 25 years later we still remember them.

1. Appearance

   
   

2. Articulate

   
   

3. Affable

   
   

4. Assertive

Bring these four to the first impression and you will move up the scale – not down.

Study after study reveals that likability is the single most important factor used when determining who ultimately gets the job. Underestimating this is a failure of many candidates. Those that make a strong first impression will often do better in an interview than candidates with better experience.

Join our Job Search Networking Linkedin Group. There are over 2700 members and an extensive supply of resources for you to tap into. CLICK HERE to join. Membership is FREE.

We have numerous free downloads on our Web site to help you in your search. Sample cover letters, audio downloads from past radio shows,a transferable skills list, Linkedin Profile Assessment Matrix, and our Job Search Self-Assessment Scorecard. All can be downloaded from our homepage at www.impacthiringsolutions.com.

Every Monday at 11 AM Pacific time listen to our radio show anywhere in the world on www.latalkradio.com channel 2.

I welcome your comments and thoughts

Brad Remillard

Tell Me About Yourself? Why Is This Question Asked In An Interview?

This is so often the first question asked in an interview. It may not be worded exactly like this, but in one form or another, many if not most interviews start this way.

Knowing this question is coming, why do most candidates get so frustrated answering this question?

It is, for the most part, a break the ice question. It gets the candidate talking, gives time for everyone to relax, is wide open, and generally a meaningless question. However, just because it is meaningless, doesn’t mean you can ignore it. In fact, this is an excellent opportunity for you to engage the interviewer.

You have a golden opportunity to hit the salient points in your background, open a discussion around what defines success in this role, and to get the interviewer excited about this interview.

In our opinion this should be a short 2 minute, so well rehearsed answer, that is doesn’t appear to be rehearsed. This is not the time to give your autobiography, go over every position in your background or bore the interviewer with a long winded answer.

In most cases, the interviewer is using this to simply start the conversation. They aren’t looking for a complex or even complete answer. They just want a quick overview. That is it.

We recommend starting with your most relevant position and hit the accomplishments that closely relate to the position. It is even acceptable to outline some of your current responsibilities, organization, relevant company information, products or services, and basic duties. The goal is to give the interviewer the information they need to better understand how your company, industry, experiences and organization aligns with theirs.

This is not the time to give a lot of information that doesn’t align with the company. For example, if the company is a small entrepreneurial company, it would be a fatal mistake to highlight your experience in a large Fortune 500 company, that you managed a staff of 30 people, and your department budget was bigger than the company’s sales last year.

A better answer would be to highlight a past company similar in size that you enjoyed working at, felt more fulfilled by the impact you made, preferred the ability to be hands-on and what you did to contribute to the growth of the company. This better aligns with the interviewer’s needs.

You should have a number of canned, well rehearsed, thoughtful answers to this question. This is your opportunity to start the interview on the best footing for you.

Join our Linkedin Job Search Networking Group. There are over 2500 people in the group, so it is a great resource for you and your search.

Get a free download on our homepage of a sample cover letter, job search self-assessment tool, and Linkedin profile assessment. All are free in our “What’s New” section on our homepage at http://www.impacthiringsolutions.com

Every Monday at 11AM PDT listen to our live talk radio show on www.latalkradio.com.

We encourage your comments and feedback.

Brad Remillard

A Critical Interviewing Mistake Radio Talk Show

This is one of the most common mistakes I have seen in hundreds of interviews. Yet, it is one of the easiest to fix. Candidates know this is going to happen in 95% of all interviews, so why are they so unprepared for it. I don’t get it.

Avoiding this mistake cannot only ensure your success, but when done correctly and with some preparation it can ensure your success. You don’t have to make this critical and very common mistake.

Listen to all our past radio shows and download a free Job Search Self-Assessment Worksheet at http://www.impacthiringsolutions.com

Three Most Important Words In a Job Search Radio Show

These three simple words have the biggest impact on your job search. They can make the difference between getting a job or not. That is the power they have. If you don’t know what these are then this is a MUST listen to. We not only give you the words but discuss how to ensure you implement them. Make sure you are the one that wins the interview and then the job. We are serious about the power of these on your job search.

Download the audio at http://www.impacthiringsolutions.com/index.php/candidates/free-resources/free-audio-programs

Download a sample cover letter the gets results at http://www.impacthiringsolutions.com/index.php/cover-letters

Join our LinkedIN Job Search Networking Group http://www.linkedin.com/groups?gid=1781587&trk=hb_side_g

Misperceptions about Selling in the Interview

How do you interview? Are you listening or pitching?

Interviewing is a sales presentation. Forget your traditional image of a pushy sales person pitching a canned response. Instead, use solution selling to uncover all the reasons the hiring manager should select you for the open job.

Miriam Salpeter described a recent article in Entrepreneur Magazine in her blog post “Humanize Your Pitch – Use Your Ears” on the Keppie Careers Blog. Miriam made the connection of what top sales billers do when meeting prospects to the interview process when meeting hiring managers. Her contention was that candidates should focus less on “pitching” and more on listening.

Many candidates fail to listen deeply to the hiring manager and then use that information to pose questions. This technique of listening for opportunities, problems, and issues as conversation starters is a key component of a technique in sales called Solution Selling.

Solution Selling suggests that a more powerful outcome can be achieved by listening and framing questions from what you hear as opposed to the traditional process of “pitching” your rehearsed lines and speech. An excellent book on this subject is called SPIN Selling. It should be required reading for every job seeker.

My Partner, Brad Remillard, wrote a recent article on this blog titled “A Critical Interviewing Mistake” that describes why NOT asking questions in the interview is comparable to being immediately rejected.

STOP pitching as Miriam mentions, and start LISTENING. Your ability to ask questions will improve dramatically.

Barry

photo credit by edwindejongh

Don’t forget to join our LinkedIn Job Search Discussion Group

Tip To Overcome Interviewing Problems.

A preemptive strike works:

I came home from work one day, and had just walked in the house, when my son came up to me to tell me we needed to talk. He is too young for the birds and bees and probably knows that anyway, so I knew something was up. He explained while practicing his pitching for baseball, he threw a wide pitch and broke the window above the garage. I said “no big deal, all boys break a window once in a while.” He said, “Well that is not all. After that I moved to the other side of the garage and threw another wide pitch and broke the other window too.” He was scared I would be really mad. I thought, “How can I be mad. You stole all my thunder by coming to me. I didn’t have time to get mad.” He performed a preemptive strike.

How does this relate to a search? I was doing a search for a CFO, and one candidate’s resume indicated a lot of turnover. As I went through his background, it became clear that there were great reasons for the turnover and in most cases the company turned him over, not the other way around. The problem was, he wasn’t addressing these in the interview right up front. Basically, he wasn’t defusing a negative situation.

We changed that and put together a script that dealt with the turnover right up front. In the interview, he preempted the interviewer by saying “I realize from my resume, that it appears that I have a lot of turnover, and I can understand why one would think that. Let me explain the circumstances surrounding the turnover and I’m sure it will help clarify this issue.” This defused the situation and completely eliminated any confusion and there wasn’t a problem. The candidate demonstrated they had nothing to hide or be ashamed of.

The candidate did get a job and wrote to us saying he felt this technique played a major role in getting past the first interview.

Also, in case you are wondering, my son has broken the same windows again. I now buy replacement windows in bulk.

The worst thing candidates can do is assume that because the interviewer didn’t bring up the issue it means it isn’t an issue. The fact is, the interviewer is thinking it isn’t an issue worth discussing, because they have already come to a conclusion without even discussing it.

By bringing the issue up first it allows you to discuss it openly and clearly demonstrates you have nothing to hide.

Our “Complete Job Search Home Study Course” addresses exactly how to handle this and many other issues candidates encounter and often mishandle during their job search. One misstep like the one above can cost you a job, resulting in thousands of dollars in lost wages. To review the content of the home study course and have it sent to you for only$14.95 (We will even pay the shipping.) CLICK HERE.

For many more tips and help, join our Linkedin Job Search Networking group. It is free, and provides a wealth of great discussion and news. CLICK HERE

Join us on the radio every Monday at 11AM PDT on www.latalkradio.com as Barry and I discuss a variety of topics to shorten your time in search. Our audio library has past shows for you to download for free. CLICK HERE